A business cannot succeed if its products will not reach the customers and thats the place where marketing professionals are needed. A marketing professional bring customer after going through the critical process of meeting people, advertising, research, sales, public relations, customer relations. A specialized course- MBA in marketing is available for students who want to pursue this career and as specialized skills are required for this profession so proper training is provided in this course. Marketing managers and MBA professionals can find employment opportunities in firms of all kinds which are keen to hire people with their professional skills.
Basics of MBA in Marketing
Marketing is considered as the highly-competitive field as different companies are promoting their products from needle to aeroplane through marketing professionals only. Studying marketing MBA can give an edge to your career. If any person is already working in field of marketing and wants to advance their skills and knowledge can also pursue Master of Business Administration in marketing. MBA degree in marketing can increase the opportunities, earning and can improve your skills.
Curriculum among MBA Marketing Courses in India
Top MBA colleges in Delhi have almost same curriculum of management studies which also includes the training of operations, economy, strategy, finance, and leadership skills. MBA in Marketing needs more concentrated studies related to the subject.
MBA Marketing Courses Teach about subject like:
Consumer Behaviour
Cost Volume and Profits
Consumer Audience
Market Research
Analysis of Demand
Marketing Campaigns
Strategic Planning
Advertising
Market Study
Consumer Relations
Skills Required for Pursuing MBA Marketing in India
A person wanting to pursue career in MBA in marketing must have skills to impress the customer or client and should have the ability to convince other person to buy the products promoted by the marketer. Skills which are required to become professional Marketing person are:
People skills
Sales skills
Analytical skills
Communication skills
Initiative
Creative ability
Ability to integrate ideas
MBA in MarketingKnow the Different Career Opportunities
Benefit of MBA in marketing is that a person can use it in any sector of the economy. Commercial, education, government, non-profit organisations and industries are likely to consider marketing professional for their advertising & selling their products. Marketing MBA professionals can find jobs positions such as managers, directors in different fields such as sales, corporate communication, marketing, corporate and public relations. Students who have completed MBA in marketing management can pursue jobs of product developer, market researcher, Promotions Specialist, Marketing Manager.
MBA Marketing Salaries
MBA marketing degree is a professional degree and students with a Marketing MBA degree are highly considerable by corporate firms. They get good salary package depend on the size and type of organization.
How to Pursue MBA in Marketing?
No matter you are fresh graduate or you are already employed somewhere any person can pursue MBA in marketing and can improve managerial and marketing skills. Students who have completed their graduation in any stream can pursue this post graduation degree.
Top MBA Colleges in India offering MBA in Marketing are:
Management Development Institute (Gurgaon)
Faculty of Management Studies, Delhi University (FMS)(New Delhi)
Jamnalal Bajaj Institute of Management Studies (Mumbai)
Institute of Management Technology (Ghaziabad)
International Management Institute (New Delhi)
FORE School of Management (New Delhi)