Three-screen integration State should encourage innovation LCD TV – LCD TV, BOE – HC network appli

Although the three are integrated pilot program for broadcasting and telecommunications between the game, leading to miscarriage in May. But the three are integrated irreversible trend. With triple play “three-screen integration” is also one of the key topic of discussion. The so-called third screen refers to the computer screen, TV screen and Mobile One three-screen display, full use of existing platforms and resources, today, in the micro-Bo saw was proposed that the “six-screen” (film, TV, PC, notebook computers, mobile devices, mobile phones.) Regardless of the number of screens, television seems indispensable. Then, after re-entering the screen of the times, who dominate the industry chain? To Japan and South Korea controlled the market, will return to domestic brands?

First, be sure, television is still the future home of the “leading role”. “Since the TV was invented, it became one of the necessities of life, from black and white to color, from spherical to flat, from CRT Experienced a number of changes to the LED. Now, with the acceleration of network convergence, Internet terminal PC, laptop, mobile phone, reader, take place. However, over time, due to user habits, family factors, in three or more families, television is still the absolute protagonist. .

According to an authoritative report shows that worldwide in 2009 Liquid crystal television Reached 140.5 million units shipped in 2010 worldwide LCD TV shipments will increase to 171 million units, up 22%. The Chinese market is also a 2009 world best performing market, annual LCD TV sales reached 25 million units, up more than 80% in 2010 LCD TV sales in China will reach 35 million units, becoming the world’s largest LCD TV consumer market. Thus, the LCD TV market outlook is especially promising.

Second, although China’s LCD TV market’s crowded, but Japan and South Korea led by foreign firms Monopoly Market the core technology. Samsung, LG, Sony, Sharp, Philips LCD production lines have integrated upstream and downstream businesses into one giant television industry. China TV Collective industry losing ground, because the LCD panel is controlled by others, China has yet to create a business for LCD TV “screen.” Today, LCD giants, LG intends to establish LGDisplayCHINA panel production plant in Guangzhou, Samsung, Sharp also intends to set up panel production plant in China, although so far not been approved by the State Development and Reform Commission in which a foreign investment, only approved BOE , Long Fei and Hua Xingguang three high power generation panel production line. Objectively speaking, foreign companies such as LCD panel production line in China, although it may have short-term local economic development, but in the long run, can not allow domestic companies have the core of the market, especially in the domestic color TV enterprises, it is difficult to achieve independence and sustainable development of the industry to realize the overall transformation of the Chinese color TV enterprises to upgrade. This phenomenon It Communicate Business performance is also apparent. For example, Qualcomm patent monopoly, etc. This has been the development of China’s TD standard power.

Finally, whatever the industry, the Chinese Government should encourage innovation, Home Appliances Industry should be so. Sabre-rattling, the face of Japanese and Korean manufacturers, Chinese enterprises at this time, “SPL” would seem very necessary. All along, China’s color TV enterprises need more than 90% of LCD panel must be from Japan, South Korea and China Taiwan imports, which resulted in the domestic color TV enterprises in the panel resources by foreign companies to suppress the passive situation. Chinese enterprises must now be “broken potential,” “collapsed”, otherwise it will be in the future competition in a very disadvantageous situation, when Japan and South Korea form a complete monopoly business, then the Chinese color TV industry will complete a manufacturing and processing base .

Especially by TCL-led Huaxing Guang power project, will use the independent innovation and international cooperation in combination to build a total investment of 24.5 billion yuan of the 8.5 generation thin film transistor liquid crystal display (TFT-LCD) production line. The project will pilot production before the end of 2011. It is reported that power had been recruited for this Huaxing Guang core technical personnel, 200 of which came from Taiwan, South Korea, Japan, the industry’s technical staff up to 170 people, 90% have 7.5-and 8.5-generation line experience.

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Chinese Lingerie And Intimate Wear Industry Market Overview

Lingerie industry is in a state of intense competition. Fashionable and price friendly lingerie’s are sold by the manufacturers while global brands are looking for new markets. International specialty brands are at their wings; seeking entry into emerging markets for future growth. Current global market for lingerie’s rose by 2.6% to $29.92 billion USD from 2004 to 2007, while clothing prices dropped down by 4%. China, as an emerging market has seen a growth rate of 8.1% during the same time. Fast fashion retailers are now offering fashionable intimate apparels at lower prices and are undertaking hardcore marketing efforts to sustain their brand image in China. On the other hand, China itself is a major exporter of apparels to the global market at competitive prices.

Chinese Lingerie Market:

Chinese lingerie market is a dynamic sector. Their market structure is composed of many national and international brands, and intimate apparels are brought in by many countries; names unknown to the consumer.
The country’s lingerie market is a fast moving one, and there is a drastic change during the recent past. The lingerie market is estimated to be of a total value of 2 billion euros, and industry experts predict a further positive increase of 20% every year. The country is the third largest for luxury consumption, and is assumed by the market leaders to catch up with the position of Japan in the next 10 years. China is a key player in fabric industry, having good potential for creation and consumption. Major lingerie players in China have reassessed their market positions, and are now closing the knowledge gap to become ‘low cost’ producers.

Integral Apparel in the Wardrobe of Chinese Women:

As Chinese lingerie manufacturers eye the global market, rest of the world eyes China. Shanghai is in the forefront of the lingerie boom. Lingerie is progressively becoming one desirable item in the wardrobe of Chinese women. A survey states that an average Chinese woman spends 8% of their fashion budget on lingerie annually. Though 8% appears to be meager, China is populated with 503 million women and the huge numbers are promising. From lavishness, luxury lingerie’s have now become a wardrobe necessity. A lingerie industry survey states that Chinese population consists of more than 200 million women in the age limit of using lingerie, the annual consumption would go beyond 600 million pieces, reaching a sales figure of 15 million RMB.

Exports-The Lacy Lingerie Race:

Encompassing promising prospects in the global market, lingerie industries in China are actively seeking opportunities to expand its domestic market overseas. On an average, the country exports around 4 billion pieces of lingerie; annually. They export intimate wears mainly to France, US, Japan, and Europe. Export of Chinese bras rose as high as 10.5 million; i.e., 93% after the EU ended a 40 year quota system. China enjoys a good market in US as a lingerie exporter. Its performance is on a high base capturing 25% of exports to US. Despite the restrictions on US exports to China, the communist giant is expected to become the third largest exporter to US. China, enfolded with continuous enhancement in technology, makes it a cost effective destination for other countries to have their production base offshore. China along with India is projected to increase its global market share by $100 million USD each in the next few years.

Leading Intimate Wear Hubs:

The city of Shenzhen is considered as the ‘fashion capital’ of China. It is a pedestal of domestic and foreign intimate wears, designing, R&D, and manufacturing of lingerie’s. The economic benefits acquired and the market size favor Shenzhen and draws continuous attention of the investors. Many popular brands sold in the global market are being exported from the Pearl River Delta, especially Shenzhen. The ‘Sun Hing Group’ who manufacture 70% of its lingerie accessories in Asia, the ‘YKK’, a fortune 500 company, and ‘Regina Miracle’ all have their manufacturing base in Shenzhen. The city has a perfectly formed industry chain starting from design to production, marketing, and sales both at the domestic and export level. A renowned lingerie brand has launched its outlet in Shenzhen especially because of its cluster effect which will enhance brand promotion and boost sales. Two of the popular Chinese lingerie brands come from Shenzhen, and almost 10 internationally reputed lingerie brands have their production base here. Topform, Calvin Klein, Triumph, Regina Miracle, and Victoria’s Secret are a few to name. Embry Form, Xusany, Venies, Ordifen etc are a few domestic brands, having their manufacturing facilities in Shenzhen and enjoy a nation wide reputation.

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