The Advantages And Disadvantages Of Pre-employment Drug-screens

Many organizations consider pre-employment drug screening as an effective strategy to save their workplace from unwanted conflicts due to the drug abusers. Pre-employment drug screening is a proactive measure companies take to maintain high productivity environment. It helps them to make the workplace safer, and their employees free from frequent sick leaves and to prevent drug abuse on the job.

The Advantages of Pre-Employment Drug Screens
Pre-employment drug testing has many advantages.

Pre-employment drug testing helps organizations to check drug-abuse habits of the job applicants. Thus, it helps them to avoid hiring people with habit of frequent drug abuse.
Pre-employment drug testing not only helps organizations to create a safer and drug-free workplace but also reduces or avoids their chances of handling any future conflicts due to the drug abused employees in their organization. These conflicts include workplace violence or accidents, health benefit utilization and costs, lowered productivity, high insurance premiums, and frequent health-related absences.
The pre-employment drug-screening program in an organization also has an ample potential to drive the drug abusers away from applying in it. This can be very helpful for small and medium businesses where drug abusers are more likely to apply, as they dont need to invest much of their time and money on such applicants.

Drawbacks of pre-employment drug screens
Though pre-employment drug screening has many advantages, there are some issues associated with it.

The major drawback of drug screening is its sample collection process where job applicants are likely to feel violation of their privacy. This increases the hassle for organizations of handling the screening more sensitively.
Some drugs such as marijuana remain detectable for up to three weeks after their usage. Some other drugs such as cocaine might remain only for few hours after usage. Thus, making a hiring decision based on these results requires much caution as it may affect the career of a job applicant.
There are some possibilities of prescription-drugs affecting the drug-testing results. Organizations discriminating a job applicant based on the prescription drug-abuse could be violating the Americans with Disabilities Act.

Some latest advances in medical testing have resulted in evolvement of certain drug-screening products, which are easy to monitor, adulteration proof, affordable, and provide instant and reliable results. These enable organizations to conduct pre-employment drug-screening effectively, with a decreased potential of drawbacks.

What does a job in Retail Merchandising involve

Merchandisers are the unsung heroes of the retail industry. Whilst plenty of businesses employ their own staff to carry out merchandising work, plenty of others dont, because these businesses recognise that Retail Merchandisers can offer a lot more efficiency in store. Jobs in retail merchandising offer lots of variety, socialising and travel options.

Retail Merchandisers dont just work on the shop floor. Merchandisers who are permanently based at one company will be expected to plan trading strategies and sales forecasts, possessing good number skills to work with buyers and finance departments. Analysing the popularity of certain lines and being one step ahead of upcoming trends also means a good business head is essential.

Retail Merchandisers can also be employed by an external agency, working on contract in teams up and down the country. These Retail Merchandisers will visit stores for a short period of time when the company is implementing a new store format or undergoing a seasonal changeover. To work as a temporary or contract Retail Merchandiser, you must have excellent team working skills to bond with your colleagues and merge seamlessly with the stores existing staff, as well being sociable, approachable and professional at all times.

Jobs in Retail Merchandising are very flexible, and due to the scale of some store format and changeover plans, evenings, nights and weekend work is nearly always compulsory. If you are working on contract for a retail merchandising agency, you will be expected to travel the country and stay in temporary accommodation. Employment in a retail environment is normally essential for a job in retail merchandising, but it is desirable to have at least some experience of a customer facing role. The job is also physically demanding, so some familiarity with roles that involve lifting, moving, pushing and pulling is ideal.

Fancy joining something special? We are one of the leading agencies supplying Retail Merchandisers to major retailers up and down the country. Take a look at what Retail Merchandising jobs we have to offer.

How To Write Killer Day Spa Marketing Headlines

The headline is BY FAR the single most important ad for your day spa marketing pieces. It’s the readers first impression, what they read first…before ANYTHING else. If you do not grab their attention with the headline they will never read the rest of your ad.

David Ogilvy, one of the world?s most famous ad men, says “unless your headline sells your product, you have wasted 90 percent of your money”.

Bill Glazer of Glazer Kennedy Insider’s Circle says that the headline is “arguably the most important part of the copy…as high as 80% of the battle.”

John Caples, successful Direct Response pioneer, says this about headlines, “If you have a good headline, you have a good ad. Any competent writer can write the copy. If you have a poor headline, you are licked before you start. Your copy will not be read…Spend hours writing headlines – or days if necessary.”

Before you write, you need to answer a few questions that are swirling around in your prospects mind:

– Who Cares?
– So What?
– What’s in it for me?
– Why are you bothering me?

Also, keep in mind that there are basically two needs that need to be met for your reader:
1) the need for pleasure or
2) the need to alleviate pain

Pleasure meaning: accomplishment, gain financially or physically, saving time or money, to gain an advantage…all from your product or service.

Now the another approach is to craft headlines that show the reader how to reduce or alleviate pain.

Pain, meaning: eliminating undesirable things in their life, physical discomfort, embarrassment, illness or even mental discomfort, poverty or boredom.

Now, Pain and Pleasure are not the only categories. You can also have headlines that:
-Create curiosity
-Make a big promise or multiple promise
-State a bold guarantee
-Tell a story
-Make An Announcement

Put Your Headline To The Master Test:
Dan Kennedy is one of the most genius copywriters…EVER. Almost every time I hear him speak on copy he reminds us all to put our headlines to his Headline Test:

-Will it make the reader read the next sentence?
-Will it stand alone? (If you ran the headline and a phone number would you get response?)

Give your headlines this simple test each and every time and I guarantee you will have yourself a powerful and persuasive winner!

Here are a few more tips to get you started writing great spa marketing ads:

1) Use upper case and lower case letters…NOT all caps. All caps are very hard to read.

See for yourself…

The Amazing Stress-Reduction Secret Of A Desperate Housewife

THE AMAZING STRESS REDUCTION SECRET OF A DESPERATE HOUSEWIFE

2) Capitalize the first letter of every word in the headline.

3) Make it big and bold so it leaps off the page. It should be the most visually dominant part of the text. Especially when creating a small space ad. The headline should be dominant and not be crowded by other text. Use the 6 feet rule: stand back 6 feet from the ad or your computer screen. You should be able to clearly see the headline and call to action.

4) Put the headline in quotes. It makes it more noticeable.

4) Watch using crazy fonts. I tend to stick with the following:

Print: fonts with seraphs (Times New Roman, Georgia,
Web: fonts w/o seraphs (Ariel, Verdana, Tahoma)

These are by no means all that you can use, just be careful of the fancy or silly stuff, it’s just too hard to read.

5) Don’t try to stuff too many ideas into the headline. Keep it direct, compelling and simple.

6) Ask a question. Questions involve the reader, make them think and pull them into your copy..

7) Try the “secret” angle. What is something you know or your product or service has that no one else can offer or knows about. Something that would really impress your audience.

8) Don’t be generic. Try not to make claims and statements that are very common, or overused, in the spa industry. Add your specific promise or secret as something that sets you apart. In other words, don’t blend in with the other guys…stand out!

9) Tempt them by mentioning free bonuses, premiums or free gifts.

10) Remind them of deadlines and/or guarantees.

11) Make a list of keywords related to your spa business products and services. These should be the hot buttons for your reader. These should be the things that set you apart from others in your market or what keeps your prospect awake at night.

To make your spa marketing budget pay for itself, take the time to GET YOUR HEADLINES RIGHT! It’s money in the bank and time VERY well spent.

LG Optimus Me – The combination of style and innovation

LG Otimus Me is an amazing gadget with decent features and great looks. The gadget is recently launched in the market and with its launch it has gained good popularity.

The gadget is available in the market at cheap rates through various LG Optimus Me deals and through these deals you can get the gadget at affordable rates. These deals are launched by the major network providers of the UK.

The gadget has decent features and all of them run on the Android v2.2 (Froyo) OS. It has an integrated 3.15MP camera with auto-focus that gives you good quality pictures but, in the dark may not get quality pictures, you can also make video with the camera. It has a 2.8 inches lush TFT capacitive touchscreen that gives you a detailed view of all the proceedings. The gadget has a low 140MB internal memory but, thanks to the external memory slot with 32GB memory accepted so you have enough space to store all your songs, games and important documents.

You can play games and listen to music in your free time and can get entertained. The gadget has many amazing applications that are useful and fun to use, you can download many of them online. You can also get connected to the world with the problem free internet access and you can also download files an applications quickly with this good speed.

The gadget is available in many stylish colors and there are many attractive deals that offers you the gadget at affordable rates. If you go for the LG Optimus Me contract deals then you can get free gifts and incentives with the gadget.

You can get these deals on several mobile shopping portals and there you can get a long list of deals from various networks. To filter your search you can compare these mobile phone deals and get thye deal that is most appropriate for you.

Tomy Nastey shares his knowledge on technical gizmos that makes you able to find the plans that best fits your needs. He has won appreciation from people for write about LG Optimus Me orange, LG Phones, LG Optimus Pad orange.

Construction Industry Accounting & CPA Services in Houston TX

Construction Industry Accounting & CPA Services in Houston TX

For years we have worked with all types of construction contractors… everything from commercial and residential general contractors, to subs like roofers, electricians, commercial plumbers, HVAC and utility contractors. You could say it’s in our blood.

You see, our founder’s (Jim Trippon CPA) father was a custom homebuilder, and Jim grew up pounding nails. In fact Jim could install 3 tab shingles and roof flashing before he ever got his first drivers license, let alone before he went to college to become a CPA.

We have found that very few CPAs have a passion for the construction industry. Most don’t even know that many of their contractor clients qualify for a special deduction to save them 6% on their federal income tax every year.

What we’re talking about is the Domestic Production Activities Deduction (which can be deducted using IRS Form 8903). This special deduction allows many construction contractors to deduct 6% of net income derived from qualified “production” activities. There are some limitations, but most construction contractors that do new construction projects can qualify.

There has never been a more crucial time for construction contractors to pay more attention to their tax preparation and tax accounting details. By reducing their tax liability, construction contractors can protect themselves against increasing taxes and income assessments by the IRS. Here are a few tips on how to effectively reduce your tax liability in the construction industry.

Maximize capital asset deductions. Recent tax laws have increased the fixed asset cost expense up to $250,000 for construction contractors. Construction contractors can take advantage of this deduction as long as less than $800,000 of the company’s assets are in service within the given year.

Capital Gains & Dividend tax rate increases. Under the current law, expect it to change with the new presidential administration, capital gains and dividend are taxed at 15%. This issue is something that you will definitely want to consult with your tax CPA. These tax rates are under close watch Congress and the presidential administration.

Tax Rebate. Most of the economic stimulus checks have been delivered. However, there are additional funds that may be available. The economic stimulus checks were actually an advance on the 2008 tax liabilities. The amount of each person’s check was based on income from 2007 & 2008. So if there was significant changes in income there may be additional rebate funds that are available.

Depreciation Deductions. Investments in equipment can be partially deducted in the first year of use. Contractors are allowed to deduct of the cost investments made in a calendar year during the first year of use. Construction contractors can then depreciate the remaining half of the asset purchase over its normal useful life.

Beware of the “Kiddie Tax.” Since most construction contracting companies are family owned and operated, the kiddie tax has been extended to require excess unearned income of full-time students under 24 years of age, to be taxed as marginal income at the parent’s current tax rate. This may not apply if the student’s earnings equal of their support. You will definitely want to consult with your tax CPA regarding retirement planning options and monetary gifts to avoid increasing your tax liability on dependents over 18 years of age.

If you would like to work with a CPA firm that understands the construction industry and will work hard to make sure you do not pay a penny more than you owe give us a call at 713-661-1040.

At Trippon & Company CPAs we use our 30 years of experience in construction industry to minimize your Federal tax liability. Call us at 713-661-1040 and put our experience at work for you TODAY!