While we work to generate leads and close sales, it is likely that the sales prospects will o ask us to call them back and perform some sort of lead follow-up. Since this happens so frequently, the better we manage and execute in the area of follow-up can have drastic improvements in overall sales results. Below are five practical and easy to adopt sales tips that will drive immediate improvements in following up on sales leads.
1. Follow-up Reminders
It is critical to have some sort of tool or process for reminding yourself when to follow up with sales prospects. This tip may not need much attention as it may be likely that most sales people use some sort of reminder or lead tracking system. Even if a process is in place, it can be helpful to make sure that reminders are working so that sales leads are followed up at the right time. Tools that are good for this are CRM’s and computer based calendar programs.