Wedding Marketing – Marketing Your Wedding Business and Wedding Industry Associations

Networking is a huge key to success in any industry but especially in the wedding industry where referrals and alliances formed can help keep business booming when a recession looms overhead. Are you a wedding photographer, floral designer, wedding reception site, ceremony site, DJ, wedding videographer, wedding cake designer, bridal salon, bridal consultant, or wedding caterer? If so, read on because if you’re not already part of an industry association, you may want to think about joining.
There are quite a few wedding industry associations . Many are national associations with regional branch offices. They typically hold monthly meetings and mixers where members can network and get to know one another. Business ideas are shared as to what is working and what is not working in terms of booking weddings. The associations that will be covered include: the Association of Bridal Consultants (ABC), Wedding & Portrait Photographers International (WPPI), Wedding Photojournalist Association (WPJA), Association for Wedding Professionals International (AWPI), National Association of Catering Executives (NACE), International Special Events Society (ISES), and the American Institute of Floral Designers (AIFD).
The Association of Bridal Consultants is a great resource for bridal consultants. A few benefits of joining the ABC include their comprehensive Professional Development Program, job placement service, business name search,advertising to brides on a national level, referrals, seminars, and local meetings.
The Wedding & Portrait Photographers International (WPPI) is a great marketing and networking association for wedding photographers. Some reasons for joining them include: attendance at WPPI’s Annual Convention & Trade Show, WPPI’s Referral Network can bring your wedding photograph business added photography assignments through their referral site, group buying rates and services.
The Wedding Photojournalist Association (WPJA) represents the best wedding photographers from around the world. The WPJA sponsors seminars, conventions, and workshops geared towards wedding photojournalism. The WPJA also provides a listing of its members for brides to search from.
The Association for Wedding Professionals International (AWPI) strives to strengthen the wedding industry through networking, marketing and promotions. Your wedding business will be listed in their online and print directory. You will receive a monthly lead list of brides that have requested a directory or assistance, can participate in their networking mixers, and referrals through their wedding hotline.

The National Association of Catering Executives (NACE) provides the catering business with industry specific education, networking with other professionals, seminars, conferences, and awards programs, internationally recognized professional certification, and a listing in their directory.
The International Special Events Society (ISES) provides its members with professional development and education, a listing in their directory, networking parties, local meetings, and subscription to their Special Events Magazine. This association is great for event planners but has members in all sectors of the wedding industry.
The American institute of Floral Designers (AIFD) is a great association for wedding floral designers. It is a great resource for brides to find a wedding floral designer in their local area. Members have access to floral designs, floral shows, and accreditation programs.

Industry Gem Finally Approves Steps To Up-list To A Higher U.s. Stock Exchange Otcflki

Ive been following this company since 1997 and it has been interesting to watch it grow from an idea to an internationally respected corporation, a leader in the industry.

Management notwithstanding the publicly traded status of the company has always managed to keep itself below the radar, that is, until late last year faced with an unfriendly bid for control, it could no longer do so.

It amazes me how stock traders of todays chat rooms and message boards can display such incredible disregard for the basics, foremost among these, the short term acumen and patience necessary to a great winner. In the case of FLKI, you could smell the sizzle for the last year. Everything was obvious, but like a baby wanting it now, they let the golden egg dissipate out of their avaricious pockets to fill those of the more patient of their acolytes. Its the beauty of this game of course that theyll or at least some of them will have a chance to get back in, late but in time for a worthwhile return.

I concluded long ago, that for these folks, money doesnt seem to be the primary motive, most lose money all of the time; its the adrenaline rush of a quick in and out that does it for them. I have written a number of articles on the subject.

The current tale will undoubtedly remind you of another tale, that of the hare and the turtle, how much plotting however does a stock investor need when the news is good, the earnings and prospects growing, the fundamentals scream yes and the charts rate the stock buy buy buy. Let the stock stand still a while, let it go back and forth, give it the time to rise to its proper level. Well for these amazing traders, you guessed it, if its not now, and I mean now, they dump it, feeding volatility, lavishing commission income upon the brokers, and perpetuating a syndrome that ensures extravagant losses.
Stocks like people need time to rest and consolidate.

Well there were and remain plenty of astute investors with their pockets wide open to purchase the stock at half the price these impatient traders laid out for the privilege of ownership. Theyre there buying of course because of whats to come and it takes no investment genius to figure it out.

FLKIs decision to commence the process for up-listing to a more senior market is fueled by the well reported rapid progress in its portfolio of high end product development, by the rapid expansion of its global distribution network, and by time and again witnessed, the growing world-wide interest in its Eco Pledge Standard for a Green, earth friendly production of biodegradable products. And yes let me say it now ahead of the naysayers, possibly as a management defensive technique against an unwanted bid for control even at the hefty price of $ 1;50 for newly issued shares (diluted value about 55 cents by my best count). But so what the end result is a massive improvement in the value of the stock whichever way it goes, and as for me let me stay with tested and enthused management any day.

As any good due diligence will prove, Falken Industries Ltd (OTC:FLKI) stands for solid gains in global implantations of its product conceptions and for growing global interest in the Company’s exceptional biodegradable product mixes, including products, notably wipes for disinfection and degreasing, designed for rescue teams, the military, and general utilities. Moreover it is apparent to all who take the time, and management shares the opinion, that FLKI substantially meets the requirements to up-list to a more senior U.S. stock exchange.

In fact, FLKIs Advisory Board approved steps that would initiate a reverse stock split as early as this year, if needed, to meet minimum stock price requirements of the senior U.S. stock exchanges and is establishing audit, compensation and nominating committees in advance of a planned up-listing. Nothing light about that news.

It makes sense, moving to a senior U.S. exchange should be a high priority for the company given the progress of its business interest, the demand upon its product conceptions, the major expansion of its distribution network, and its industry leadership and growing global interest in its Eco Pledge unique standard for ensuring Green products. Listing on a more senior U.S. exchange will assuredly in my view help increase visibility for the company and help attract a broader class of institutional investors. That stands for value building for shareholders.

I remember reporting on the vociferous shareholder demands presented at last years shareholder meeting. The company took the hint and direction of its 4,200+ shareholders. For the first time in a decade it initiated an effort to devote resources to investor awareness. That also will translate to value building for shareholders.

Clean Plus products, FLKIs most popular branded line of 160+ product conceptions, include disinfection and cleansing wipes tailored to crisis and disaster rescue teams, and notably to military applications, and products to purify brackish water. Custom wipes allow military and rescue personnel to ensure health and cleanliness while essentially eliminating the need for water in parts of the world devastated by intense drought conditions Iraq, Afghanistan any one?

So lets call it a spade, FLKI is not a sub-penny stocks that may trade on the hype of the morning call only to crash (there is a reason for the statistic that day traders loses on more than 88% of their trades). Lets give a hoorah for the short and intermediate term investors that have the stamina, the intelligence and the good sense to make an investment and stick to it for at least as long as the news and performance is positive ; as for me, front and center my example herein, Im buying up to 13 cents and riding happy for the rest.

Falken Industries Ltd OTC : FLKI is a diversified industrial conglomerate that operates in Chemicals, Wet Wipe and Biodegradable Technology. Falken Industries Ltd is the concept behind more than 160 products distributed through a network of global platforms and the recipient of trade awards for innovations, biodegradability and environmental and health quality standards.

Earthquake’s Influence On Japanese Electrical Component Industry

Japan is the world’s largest production base of RCL and quartz equipment. This earthquake has not jeopardized the factories heavily, but the supply of power and raw material is becoming short. Then the production of the device factory will be influenced. This influence can not be eliminated in the future three to nine months, which makes the short supply worse. The influence is huge especially in the aluminum electrolytic capacitor and MLCC industry which have high demand of power and accuracy. Many component magnates, such as Nichicon, Nippon-Chemicon and TDK, admitted that they had influenced by the earthquake. On one hand, they are worried about the capacity, on the other hand, they predicates the opportunities brought to China. I will describe some markets in the below part of my article.

First is the inductance. The Japanese chip inductor takes eighty-one percent all over the world. In this earthquake, many corporations had closed some of their factories.

Second is the capacitance. The place where the earthquake happened is the concentrated zone of aluminum electrolytic capacitor industry. Take the Nichicon for instance. Geographically, there are four places influenced by the disaster, namely Nagano, Hotaka, Ohmachi and Tomita. The other Corporations are similar with Nichicon. These entire situations give a blow to the industry chain. For the long term, this disaster will change the structure of the Japanese aluminum electrolytic capacitor industry deeply. The places which have suffered from unclear radiation will be closed for a long time or even forever, and then the manufacturers should move the industry chain outward.

Third is the resistance. It is reported that three factories of the Murata had left off work. Time is needed to calculate the loss. These factories are hard to recover to the original condition. Forth is the protection components. The factories of the protection components are not located in the north of Tokyo, so the earthquake has a little influence on it. Besides, the protection components are not accurate. The capacity will not be hindered if the devices are not broken. All in all, the influence brought by the earthquake is limited. The related integrated circuit is KTD1863.

Realistic Expectations for the Debt Settlement Industry

Lets face it, the debt settlement industry has a really bad reputation, but I dont think that everything can be blamed specifically on the settlement companies. I will admit that there are some companies that do in fact take advantage of clients. However, there are a number of credible companies that do show good results. In fact, I have noticed that a majority of clients complaints actually stem from their own unrealistic expectations for debt settlement. Here are a few examples of common misconceptions that might help you have a more sensible grasp on the capabilities and limits of the debt settlement industry.

The biggest problem I see in the industry for clients is that as a result of their desperation, they are often times extremely gullible and dont use simple common sense when choosing a debt settlement company. Clients want to believe that they will only have to pay pennies on the dollar of their debt and that credit companies will never opt to sue them.WRONG. At this moment, a quality debt settlement company can normally negotiate a debt between 40-60%. Can you pay moreYes. Can you pay lessYes. No company is ever going to brag about the client who could not save money, was sued, and as a result had to come up with 80% of the debt. Instead, they are going to boast about the client who only had to pay 20% of his or her debt. Both examples are true, but they are nevertheless extremes. The most logical estimate that you can count on for a settlement is between 40-60% of your debt. Anyone who tells you that they can guarantee anything is lying. Hang up and dont talk to that company again!

The debt settlement industry is also known as debt negotiation. Negotiations take place between two parties, and thus you can NEVER guarantee that the other side will agree to the exact terms that you are offering.

Secondly, you CAN be sued if you are in a debt settlement program. Anyone who says that you cant is lying. Hang up and dont talk to that company again. While it does take quite some time for legal procedure to begin and it is true that companies would prefer not to have to resort to legal matters, they nevertheless will sue you. Remember, you owe them money, and they want it. Fortunately you do have time before any legal matters are going to take place. How much time? That it impossible to tell. It may be a year, it may be 4, 5, or never. Luckily, most clients whose accounts go to legal offices are able to avoid any legal action as long as they follow the rules of a good settlement program. The point is that a debt settlement program does not make you immune to normal collection processes.

I think that it is important to remember that those who need debt settlement services are often very desperate, and they need to take a step back to think logically about their decision. Like good Americans, they are looking for an easy, quick-fix solution to their financial dilemma. While debt settlement is a beneficial service that can indeed save consumers thousands of dollars in unsecured debts as well as relieving financial strain, it is in no way perfect, easy, stress-less process. Consumers perceive the debt settlement industry as the miracle solution to their problems, and, well, lets face it, its not. The inherent problem with these false hopes is that when clients come to grips with the reality, they often become frustrated and blame the industry. Just like in any service, settlement companies have their limitations.

In conclusion, if debt settlement is the right choice for you, make sure that you examine your options and that you have realistic expectations. This will make the process much easier and less stressful, and ultimately lead to better results for you.

Sharks of gambling industry. Part 1.

Behind the phenomenon of gambling industry, there are definite individuals. The attitude to them is ambiguous. Some people consider them to be talented businessmen, respect them and learn from them. Others, conversely, condemn them. Doubtless is only one thing these people are extraordinary, often venturesome, but at the same time they have business acumen, feel the demands of time, they can correctly estimate the potential of their future enterprises. Particularly such people gain millions of dollars from gambling industry.

Sheldon Adelson
Presently he is the richest representative of the gambling industry. He owns the corporation Las Vegas Sands, which controls the casino-hotel Venetian in Vegas and Venetian in Macao. The life of Sheldon reminds of a classical story about an American dream. The future billionaire was born in 1933 in Boston in a poor Jewish-Ukrainian emigrant family. He had to work since early childhood. He earned his first money by selling newspapers on the streets. Practically without any education, the self-made man Sheldon became one of the best financiers in the USA. While working as financial advisor, he breathed new life into more than 50 companies. Adelson was one of the first businessmen who believed in the future of IT technologies. The international show-exhibition of IT-technologies COMDEX was his brainchild. In 1995 he sold it to the Japanese for 860 mln dollars.

The businessman came to the gambling market in 1989 buying the casino-hotel Sands in Las-Vegas, which was earlier owned by Frank Sinatra. Understanding that one more casino in Vegas is trivial and that is why relatively unprofitable, he decides to transform the capital of gambling into the international business center, in order to attract rich entrepreneurs (potential players) to his casino. Within several years Adelson built the business centre Sands Expo. In 1991 he invested one and a half billion dollars for building the casino-hotel Venetian. The new casino was targeted not only at players, but also at businessmen who came to his new business center. As many experts acknowledge, Venetian is one of the most beautiful casino-hotels in the world. There are more than 4000 rooms, 18 restaurants, a trade center (emporium), and all this is at the background of Venetian channels, with gondolas sailing and gondoliers singing their famous songs. In 2004 Adelson opened the casino Venetian in Macao, the first casino of Las Vegas type in Asia. In May 2006 he managed to obtain a permit for building a casino in Singapore, which will presumably be opened in 2009. It is planned that more than 3 billion dollars will be invested into its construction.

At the moment, according to Forbes, Adelsons fortune is 16.1 billion dollars, i.e. he is number 14 in the world rating of the wealthiest people of the planet.

Kirk Kerkorian
This figure of gambling industry can be without exaggerations called the most experienced and sophisticated. He is the living legend, one of the fathers of Las Vegas. Kirk was born in 1917 in the town of Fresno (California) in the family of Armenian emigrants. In his youth he was actively engaged in boxing and participated in single combats, but at the age of 22 all of a sudden he decided to quit sport the desire to learn to fly captivated his entire personality. During WW II Kirk became a pilot of British royal air force. Upon returning to his homeland, in 1947 he paid 60 thousand dollars and bought a small air company that specialized on charter flights between Los Angeles and Las Vegas. He abandoned this business only in 1968, having sold it for 108 mln dollars. Frequently visiting Vegas, he realizes the huge potential of this city. In 1962 Kirk buys 80 acres of land on the famous The Strip, not far from the legendary casino Flamingo. The land at that time cost him 960 thousand dollars. The investment was not vain, approximately at this time there started the gambling boom and many companies became interested in gambling industry. The renowned casino Caesars Palace is built on his land, which he grants on lease. In 1969 he sells it, having thus earned more than 9 million dollars.

In 1967 Kirk buys 82 more acres of the precious land and builds International Hotel, which was the biggest hotel in the world at that time. In order to make the hotel popular and attract potential players, Kirk hires Elvis Presley for concerts. At that time he also buys the casino Flamingo, which he resells in 1970 to the corporation Hilton. 1973 was crucial for Kirk. He invested most of his assets into buying the film studio MGM and builds the casino-hotel MGM Grand under the brand of his new company. Now this hotel becomes the biggest in the world. At the moment Kirk Kerkorian owns the corporation Tracinda, which has the controlling stock of MGM Mirage (casino in Nevada, New Jersey, Macao etc). Kirks interests are not limited only to gambling industry. He owns 10% of the shares of General Motors. All this allows him to be number 53 in the Forbes world rating, having the fortune of 8.7 billion dollars.