Latest fashion is smart and high-tech

Anything goes, as they say, in the world of fashion. >

And in this stressful modern age, people from all walks of life need to be prepared for any contingency, be it extreme weather conditions or just the daily grind of life.

In that sense, a fashion evolution, seemingly buoyed by a change in the way consumers -think clothes- is taking place.

The clothing industry is bringing high technology to fashion.

In a nutshell, fashionable, tech-inspired, feel-good gear is cropping up everywhere. The clothing is designed to keep the wearer warm and smelling fresh.

EVEN A DISASTER CAN PROVIDE INSPIRATION

Japanese fashion guru Issey Miyake leaves no stone unturned in his quest to find the right material. At the same time, he pays sharp attention to the environment. The theme for his fall-winter 2013/2014 menswear collection was -WINTER WISDOM & MOBILITY,- a line of menswear aimed at keeping the wearer warm on the most bitter and windy days.

Issey Miyake’s thermals retain heat, but are not bulky. His clothes are airy and light, and offer mobility.

His signature material is called -Extreme Film.- It is flimsy and light, just like foil. It was inspired by the emergency blankets used at disaster sites. Miyake worked the material into a sporty, urban outfit with heat retaining qualities comparable to five or six blankets.

Emergency blankets made from aluminum were originally developed by the National Aeronautics and Space Administration for space suits. Miyake made it his own by laminating the material with film. The seams are sealed with special tape to keep out cold air. A full length coat weighs only 500 grams or so.

An insider at Miyake’s studio explained that the world-famous designer strives to -combine cutting-edge technology with traditional wisdom to create clothes for modern people who live in tough, extreme environments.-

Besides the Extreme Film line, Miyake also created a lightweight jacket made from an unusual homespun blend woven from nylon and -washi- Japanese paper. Miyake made use of Japanese ancestral artisanship such as -sakiori,- a traditional method of weaving using strips of old fabric, and -sashiko,- a stitching technique traditionally used to reinforce and patch up tears and wear. Miyake managed to bring back Japanese crafts with a modern take.

Items from the new line go on sale from early July.

SPACE-AGE MATERIALS FOR PRACTICAL USE

Textile manufacturer Seiren Co. came up with -Deoest,- a brand of deodorizing underwear to help beat the heat during the notoriously muggy Japanese summers. In May, the company launched five Deoest items, including camisoles and leggings for women, and underwear for men. The items each cost around 3,000 yen ($30).

Highly porous ceramic particles woven into the material absorb and trap unwanted odor; then metal ions break down the odorous elements. According to Seiren, Deoset underwear eliminates 80 percent of perspiration and body odors within 30 seconds. It also says the deodorizing effect will stay intact after 100 washings.

The company began developing the deodorizing technology eight years ago in cooperation with Hiroki Ohge, a professor at Hiroshima University, who has extensive experience treating patients who are highly sensitive about their body odor.

A Seiren official said: -It was Uniqlo’s underwear that became a runaway hit, and that changed things in a big way. Consumers began seeking functionality in clothes. Now we can compete using our technology, rather than wasting away in unrelenting price wars.-

Menswear maker and retailer Konaka Co. also developed an odor-free dress shirt. Called Mushon Fabric shirts, they went on sale in May priced at 3,990 yen at the company’s Suit Select shops, which target the younger set. The shirts retain deodorant effectiveness even after repeated washings.

The nanotechnology-based deodorant material was originally developed for astronauts at the International Space Station. The fabric is permeated with a solvent that neutralizes ammonia, the major culprit behind unpleasant body odor.

A Konaka official explained: -In addition to cool styling, consumers demanded a fresh clean feeling and quick-drying functionality. That’s how we arrived at deodorant material.-

It’s not only Japanese manufacturers that are into making down-to-earth good use of space technology. Luxury department store Barneys New York offers jackets and pants that feature “Outlast” technology, which absorbs stores and releases heat for optimal thermal comfort. The material was developed to better protect astronauts.

Microencapsulated paraffin gel wax is woven into the fibers. The capsules release heat when the temperature goes up, to retain the skin surface temperature at a comfy 31 to 33 degrees.

ATTRACTION OF MAGNETS AND BRAS

The quest for comfort has no limit. Underwear manufacturer Triumph is marketing undergarments that contain tiny magnets to help women suffering from stiff shoulder and back pain. The tops and bottoms cost around 2,000 yen to 4,000 yen each. The garments were developed in cooperation with PIP CO., a company that manufactures and sells medical hygiene products, including ELEKIBAN.

Pip Elekiban are tiny magnets sold as adhesives, which are said to help ease muscle pain by creating low-level electromagnetic fields. The garments are actually marketed as controlled medical devices under the pharmaceutical affairs law.

In April, Triumph released bra straps embedded with the tiny magnets. The pellets are less than 1 mm thick, so the straps are sleek and comfortable. A Triumph official explained: -For customers to choose our product, we need to showcase some function that is special and unique.-

Numerous companies cite Uniqlo, run by Fast Retailing Co., for -changing consumer consciousness.- Uniqlo is now busy marketing its newest line of functional undergarments called AIRism, made from ultra-fine fibers. The fabric offers excellent sweat absorption and dries quickly.

According to Uniqlo, layering is -essential—especially during Japan’s humid summer months. The company’s goal is to build AIRism into its next major item comparable to its signature winter staple, the heat generating Heattech line.

One after another, manufacturers are coming up with new desirable functions to create a -product of choice.-

High technology is spurring these special functions. And technology is what could propel high fashion, constantly in search of differentiation, beyond its borders.

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Controversial Hair Fashion – The Bob

In American culture, the most controversial hair fashion began in the the 1920s. At the center of this historical great debate in hair fashion is the hairstyle famously known as “the bob”. This haircut was first introduced during the Great War and would go on to define and revolutionise women’s haircut forever.

The Beginnings

In 1915, there was a castle named “Castle Bob”. It was named after a celebrated famous ballroom dancer called Irene Bob. At the time, she styled her hair with a blunt cut that was level with the bottom of her ears around her head for convenience. Little did she expect that she would forever be associated with a revolution in 20th-century hair fashion with the rise of the famous hairstyle “the bob”. This was the first trigger that eventually led to the short hair trend.

The Change

“The bob” was worn either with bangs or with the hair brushed off the forehead. It was a very simple look but a very different one from the traditional long feminine looks created by Gibson and Marcel. It was commonly known that when a woman had her hair cut short, she grew bolder and began to become more rebellious in what she wear and do. The free-spirited youth at that time readily accept the new look as something fresh and bold which coincides with the major change in societal norms and values during the 1920s. On May 1, 1920, F.Scott Fitzgeralds short story “Bernice Bobs Her Hair” was published in the Saturday Evening Post. It was about the heroics of a young woman who submit to the barbers shears and transform into a smooth-talking vamp. Many young women at that time regarded her as a role model and wanted to be like her.

Fashion & media

By 1921, the fashion and media industry began to take notice of this new hairstyle. They began to embrace “the bob” with fashion designer “Coco” Chanel and actresses Clara Bow and Louise Brooks leading the way as example. Soon, young women everywhere took the plunge and began bobbing their hair.

Trends and fears

Women of all ages began to soon find themselves having to face the decision on whether to follow the trend and bob their hair or remain with long hair. Many women were afraid that the long hair would quickly become popular again after they bobbed their hair. Many professional hair publications also predicted an immediate return to long hair.

Women takeover

It is hard to imagine but at that time, cutting-of-hair was still a male-dominated occupation. Long-lines of women were standing patiently outside barbershops waiting for their turn to be bobbed. At first, professional hairdressers refused to accept “the bob”. However, after losing many clients and profits to barbers, many hairdressers were slowly being forced into accepting “the bob”. With the participation of the hairdressers, more sophisticated versions of “the bob” were introduced with waved or shingled styles.

Controversy

There are many controversies surrounding “the bob”. In New Jersey, a teacher was ordered by her Board of Education to let her hair grow. Preachers warned that “a bobbed woman is a disgraced woman.” There are even men who divorced their wives over bobbed hair. One large department store also fired all employees wearing bobbed hair.

Rise of Beauty Industry

As difficult as it is to imagine, the bobbed hair fashion started or at least boosted the start of the beauty industry. From 5,000 to 21,000 hairdressing shops in 5 years, the beauty industry boomed. Bobbing also has led to the adoption of other aids to personal adornment, resulting in flourishing beauty shops everywhere.

A Man’s Guide To The Blazer Jacket

Most men do not mix up their clothing enough. Using their jeans as part of casual clothing and only using blazer jackets as formal wear. But both of these types of clothing, including many others can be mixed. Not only does this increase the amount of outfits that can be created with a set amount of clothing in your wardrobe. But this can create smart but casual clothing that is suitable for a variety of occasion. The line where formal and informal dress is never closer. With many events merging between the two.

Let’s focus on the men’s blazer jacket. This piece of clothing is only really considered when a smart look is required. Limiting the potential of the blazer. Try matching a blazer with different coloured trousers to create a much less formal look. While providing much greater possibilities over a single coloured blazer and trousers.

First and foremost, its vital that the blazers you own and intend on buying in the future have a great fit. Therefore it is advisable that when worn regularly a tailored blazer is recommended. Not just because it will be greater quality and will most likely last longer than an off-the-shelf blazer jacket. But because a correctly fitting blazer is essential. It will be much more comfortable and give of a greater image.

If you do decide to buy off-the-shelf, then remember that when measuring your body to find the correct size, you measure around the widest part of the body. Placing the tape close under your arms whilst keeping the tape flat across the back.

Another consideration when choosing a blazer is between the different styles available. There is an American style blazer and an English style blazer.

The American style blazer is identifiable, by looking for 2 buttons and a centre vent. Also featuring notched lapels.

The English style blazer features a special cut that will emphasise the shoulders and chest. Most commonly found as double breasted and a double vent. Most likely have peaked lapels and three buttons.

Each style will suit different body styles, therefore it can be worthwhile to try on both before deciding. But it must be noted that the American style blazers are much easier to be dressed down that their English style counterpart.

Now the basics of the blazer have been covered, lets view the combinations and recommended clothing that best suit blazers.

The first step is to remember that a blazer is not a suit coat. Therefore, unlike a suit, the blazer colour should never match the colour of trousers worn.

Lastly, personalisation is key. Choosing a good well-match combination of trousers and blazer, taking into account the colour is key to standing out. But it doesnt have to stop there, consider mixing the blazer with different combinations of buttons and pocket squares.

Mens blazers have remained in fashion for hundreds of years, and for good reason. Learn to re-kindle your love for the blazer today. Understand the versatility and functionality that it can provide every man.

Top Trends For Mens Jackets

If youre like most men, you probably dont buy a new jacket or coat very often. But when you do, its worth investing in a good one. A jacket has to be practical and protective from natural elements. But it also needs to be versatile, able to complement any outfit that its thrown over.

So when the time does come to buy a new jacket, its important not to be too won over by the latest trend especially if that trend is nowhere to be seen in two years, when you might still be wearing your coat. Heres a quick guide to prominent jacket styles for 2013 that offer a great blend of contemporary fashion know-how and timeless elegance.

Military and Magical Styles

One of the most enduring jacket styles for 2013 is the military coat. Military coats have been slowly emerging from the shadows over the last few years and their current prominence on the catwalks proves they have come of age. Look for long military-style coats with wide lapels and strong button details. For a military-influenced style that wont date, stick to serious colours like black, grey or navy one of this years on-trend colours and avoid the bright red variations that have occasionally cropped up over the last decade.

One daring trend that will please Harry Potter fans is cape-style jackets. Capes have been a strong feature of womenswear in the 21st century but are only just turning up in mens fashion boutiques. Some men might be deterred by the strong statement created by capes. But if youre looking for a jacket-style thats different and is likely to remain in fashion for another few years, capes are a good bet. Wear a heavy black cape over a suit to a winter wedding, or simply throw it on over smart trousers for stylish daily protection from cold weather.

Inviting Fabrics

Choosing a new jacket isnt just about style its also about colour and fabric. Mens leather jackets are a strong trend for 2013 and, given that they have lingered blissfully in the fashion background for over half a century, they will certainly be a good fashion investment if you dont already own one. For a double-retro vibe, look for a leather aviator jacket with a sheepskin lining. This 1940s style coat still packs a visual punch. Wear over blue jeans, a white jumper and brown boots for a casual but elegant look.

If youre dissatisfied with the jackets on offer on the high street, mens tailored jackets might be the ideal solution and its one thats always in style. Ask for a style thats versatile, so you can wear it over jeans or tailored trousers. This way, youre making the most of your investment, and ensuring it remains a key feature of your wardrobe for years to come.

Influence of Marine Corp Jackets on Fashion Trends

Remember the sporty and stylish look of Tom Cruise and Jack Nicholson in the film -A Few Good Men-. Their uniforms’ along with their power-packed dialogs and histrionics played an important role in the film. Also, it makes you realize that a person in uniform commands respect on-screen, as well as, off-screen, and that must be the reason for the entertainment industry’s obsession with military uniforms. Actors, singers, fashion moguls and even politicians have all at least once in their careers displayed their patriotism wearing Military uniforms.

To cash in on the patriotic fashion trends, many businesses, including online stores stock a variety of Military Uniforms, Jackets, accessories, etc. Marine Corp jackets have a long history; they have been in use since the beginning of the 19th century. These uniforms have the rare distinction of displaying all the three colors of our national flag. Though, the dress has undergone a few changes from its earlier version of the blue jacket combined with red trim in the 19th century. In the modern days, there are primarily three categories of dresses. Blue, Blue-White dress and evening dress, though evening dress is for a certain rank of officers only. Some of the popular Maine Corp jackets available online are:

Reversible Marine Corp Fleece Jacket: As the name suggests, you can reverse it and use it, as well. It looks stylish and sporty on both sides, and has a USMC emblem on both the sides. A great advantage of this jacket is that you get two jackets for the price of one! The fleece lining offers warmth, while the exteriors of the jacket keep you protected from rain, snow, and dust. It has a detachable hood and is easy to wash.

Marines Corps Satin Jacket: The words -The Few. The Proud. The Marines- embroidered on the back with a Marines logo; is definitely a great addition to your wardrobe collection. It also has a USA flag on the left-hand shoulder. A high quality, lightweight jacket offers warmth and protection from snow, dust, etc. Also, a red satin jacket with the same description is available. A slight modification of the black/red satin Marine jacket is the USMC Semper Fi Red Satin Jacket.

Marine Corps Windbreaker Jacket: With a detachable hood and two zipper pockets, this high-quality jacket offers great protection from rain, snow and keeps you warm inside.

The market for US Marine Corps jackets is on the rise, with more and more patriots and fashion conscious people looking for ways to make a display of their patriotism with a pinch of style. Wearing a Military uniform not only displays feelings of respect and love towards their country, but also protects them from natural elements such as cold weather, snow, rain, dust, even from road accidents.

Honor Country is an online retailer of military memorabilia and patriotic novelty items such as caps, jackets, license plate frames, mugs, decals & stickers, lanyards, lapel pins, flags etc. representing the US Army, Air Force, Navy, Coast Guard, and the Marine Corps ( www.honorcountry.com/c-406-marine-corps-jacket ). To read more about the US Marine Corps uniforms, you may visit Wikipedia.org.