Pick Up The Phone To Increase Your Auto Repair Shop Profits

You may be surprised to learn just how much financial power rests in the hands of the person who answers the phone at your auto repair shop. As a shop owner, you put a lot of time into getting that phone to ring. The first phone call from a potential customer is your best chance to make a good impression. How is your business first represented to your potential patrons?

Customers needing auto repair have a sense of urgency when they make the call to your auto shop. Transportation is both a necessity and an investment; when they call your business for service, they want to know that their vehicles will be in capable hands. How is that first communicated to your potential clients? If your answering system involves an answering machine or an uninformed receptionist, you may be losing calls and clients by the day.

You may be the best shop with the most skilled mechanics in your local area, but if that is not communicated to your clients on the initial phone call, your business will suffer. The average auto repair ticket is approximately $300. If your phone answering system causes you to lose one call per day, and you are open 5 days per week, your business loses $1500 per week! This adds up to $78,000 annually!

Having a pre-determined script for any type of call that may come into your shop is an ideal way to assure that your receptionist handles inquires in a manner that will convert the call to sales, says Gerry Frank and Keith McCrone, co-owners of Automotive Profit Pro. When this is executed properly, 75% of calls can be converted into appointments.

Customers typically call auto shops for three main reasons:
1.They have a question or problem. This customer usually calls asking if you can fix their air conditioner or if you work on specific types of cars, such as, Do you work on Hondas? They want to know that you can confidently take care of whatever problem or vehicle that they may have.
2.Calling to schedule an appointment. This may be a current customer or a new prospect and they may be calling for either routine service or an emergency. It is important to determine all of the variables of the caller and help them accordingly.
3.To get an estimate. This person is usually labeled as the price shopper. Dont underestimate this caller; more often than not this customer is looking to establish a relationship with you and your auto repair shop.

Each of these phone calls is an opportunity to set an appointment and clinch the sale. Building a relationship with your potential clients as their auto care professional is established through their ability to trust you with their auto maintenance needs.

Experts Predict The Development Of The Automotive Industry In Europe Will Encounter A Bottleneck Pe

Recently, Germany “report to westdeutsche” has reported industry experts Ferdinand Duden Hove forecast on the development of the automotive industry in Europe. This professor of the University of Duisburg – Essen was pointed out, in 2013, European car manufacturers will face the most serious challenges in the past few decades, and the trend of decline in car sales in Europe only may be able to slow down after 2014.

According to Ferdinand Duden Hove forecast, for the European automotive industry, 2013 will be the most difficult year in decades. He pointed out that in Europe, especially in the automotive industry in southern Europe, is facing the most severe test since World War II. In the past year, car sales in France and Spain suffered huge losses

The University of Duisburg – Essen CAR Automation Research Center director said: “The euro area long-term economic slowdown of the European car market will face a more difficult situation in 2013.” 2013 and 2014 will be the bottleneck, and downward trend may stop after 2014. Duden Hough added: “so far have not been able to detect the signs of recovery since the economic crisis.”

Russia and India will overtake Germany as the auto market
Under Duden Hough forecast, in 2013, Europe car sales will less 3.5 million than the same period in 2005. This figure is equivalent to the annual sales of 12 plants. Duden Hough also speculated that most of the region will face a situation of overcapacity in the future. Whats more, he also believes that the government of the southern European countries will be funded aid the car manufacturers.

Duden Hove further pointed out that the balance of power of the global automotive industry will change. Although the United States as a sales market leading position will not change, but the German car market has gradually lost its importance. To Duden Hough estimates, “From 2015 onwards, Germany will no longer be the top five of the world’s largest auto market.” Russia and India are likely to overtake Germany before that.

Spain’s car industry assistance projects
While German Automobile Industry Association (VDA) submitted to the 2012 sales statistics on last Thursday, the automobile industry in France and Spain also announced its sales in 2012 this black year. French car manufacturers (CCFA) announced on Wednesday, in the past year, there is only nearly 19,000 new cars registeredwhich is the lowest figure in 15 years. Compared to the same period in 2011, new car sales fell by nearly 14%.

According to the Automobile AssociationANFACStatistics, Spain car annual sales in 2012 has a decrease of 13.4% over the same period last year. In order to promote sales, the Spanish producers and the government have drafted an aid proposal in November 2012. Until March of this year, if the Spanish car owners to scrap his more than 12 years old car and purchase the more environmentally friendly cars, they will get a bonus of 2000 euros.

The Best Place To Get Plastic Automotive Fasteners And Backpack Buckles

Plastics have been used in very many aspects of life because of their robust nature, longevity and safety. Plastics undergo numerous molding processes in order to be used in a variety of applications. These molding techniques allow manufacturers to come up with plastics of different shapes. If you want to select plastic automotive fasteners, it is important to identify a manufacturer that can deliver quality products. There are a number of manufacturers who utilizes the best molding techniques and equipment to produce high quality products economically.

Whether you are looking for the finest toothbrushes, automotive body panels or any other plastic items, make sure they have been produced using modern techniques and equipment. For instance, plastic items like backpack buckles need to be produced using effective molding processes if they are to maintain their safe and durable nature. When looking for high quality fasteners which are made of plastics, there are a couple of manufacturers known for their superior quality and affordable products.

Duraflex have produced different plastic products for many years now. You will get Duraflex buckles and fasteners in various sites online. This company not only specializes in high quality fasteners but also affordable military tactical vests. You can get a high quality military tactical vest from an online supplier which offers Duraflex products. Duraflex can produce customized plastic products for any industry. By going through a couple of reviews online, you will certainly agree that this manufacturer has quality plastic products.

When you are purchasing plastic products, it is always important to ensure that you are getting items that have satisfied the highest industry standards. All the products you buy should have a mark that indicates quality. In fact, this is what makes backpack buckles and other products from this manufacturer to earn fame all across the globe. Some of these products are used in very critical environments so the highest quality standards must be maintained.

For instance, if you are buying a military tactical vest, you must be very confident that this item will provide the highest level of protection. This is why the products are manufactured after a series of thorough research done by the US military. Some of these military buckles even come with infrared resistant features.

If you are an avid climber of a backpacker, you need items that you can rely on in critical situations. This is why you are advised to consider Duraflex buckles which have been used by military people because they have proven to be suitable for outdoor adventure. These products are manufactured using the most recent plastic injection molding techniques like the hetero cavity system.

Whether you want to buy plastic automotive fasteners, buckles or military tactical vests, it is always important to get superior quality products. There are a number of sites which offer products from renowned manufacturers like Duraflex. Go through some of these sites and select the items that suit your needs. You will have a great outdoor experience if you have the right gear with you.

Regular Automotive Service A New Years Resolution!

The New Year is usually a time to make resolutions for the coming year. The year 2015 may bring financial challenges to many people and, as a result, you may be looking at keeping your older vehicle a little longer than originally planned. It’s easy to overlook the small responsibilities of keeping up basic automotive service. Vehicle owners know that regular automotive service and timely automotive repair are investments that will pay off in the long run with a vehicle that will keep going strong for many more miles.

Consider these three resolutions that will help maintain your vehicle, save you money, and keep you driving safely in the New Year:

Resolution #1 — Schedule a basic automotive service check-up twice a year. A well-trained mechanic can spot problems ahead of time that you might miss. Taking the time to schedule an automotive service with a good mechanic twice a year may seem obsessive, but preventative maintenance is cheap insurance, and will help prevent major automotive repair later. A basic automotive service should include inspecting the tires, lights, windshield wipers, brakes, and car battery.

Resolution #2 – Keep up with fluid and filter changes. Checking on your vehicle’s fluids and filters are crucial to its longevity, making sure to include radiator fluid and the air filter. Mark one day on your calendar each month to make sure all fluids are topped off and filters clean. It can save you some serious automotive repair dollars down the road.

Resolution #3 Take care of small problems early. This is perhaps the easiest responsibility to overlook, but the potential consequences of doing so can lead to major problems and automotive repair costs. That strange noise you hear in your vehicle won’t go away on its own.

Remember…. Don’t put off minor automotive service. Your car will thank you by providing good service for many miles to come.

Need a quality automotive repair? Contact our ASE Certified Technicians at Rum River Automotive by calling (763) 389-3811, or go on-line at http://www.rumriverauto.com/ for professional advice about automotive service. Since 1997, our auto repair shop has served vehicle owners in Princeton, MN and in the surrounding areas of Milaca and Zimmerman, MN.

Automotive Marketing and Its Human Edge

There is a rapid increase in the vigorous growth of the Automotive Industry. This makes you to think the ways and means to attract customers with the latest and innovative marketing techniques. So, one of the great techniques is advertisement. Throwing money into this arena gets you remarkable fame in the market. At the same time, in order to market your business effectively and earn good profits, you need to be guided thoroughly for making resistant or strong dealerships.

At a time when people are trying to make ends meet because of recession, selling cars appears to be such a gargantuan task. And probably it is. Instead of spending their money on a new automobile, average income folks would rather save for their more immediate needs and avoid spending unnecessarily. Nearly everyone who has enough money to buy new cars has their own and most likely would stay away from buying new ones during this economic crisis even if cars are considered a commodity. This puts car dealers in a rather uncompromising situation. The car dealership industry isnt as booming as it used to be. The worse thing is car dealers could end up to lose more if they closed shop than carrying on and hoped for things to get better.

This is, indeed, a problem unless dealers start reversing their views on the situation. There is always a time for every market to slow down but it is not a reason to call it quits. If anything, this should be a time to contemplate on the measures that may be taken in order to handle the crisis instead of wait for it to explode. When all automotive marketing strategies be unsuccessful, dont forget that it is significant for people in the car industry only human relationships hold up. Now, it is up to the automotive company, or any other business for that matter, to build on this human edge in order to survive. After all, the automotive industry has a market even in these times and that is a fact.

But what is the human edge? It is the miraculous touch that human dealings can offer any business that appears to be heading for disaster. It isn’t magical. It can actually be very technical depending on how you move towards it. The human edge is the ingredient of all booming crisis marketing operations whose major requirement is for entrepreneurs to develop a skill in creating good relationship with possible clients without knowing in the end. You gain more connections and take a break to put up on probable friendships and allow your network to grow and grow until each one comes naturally to you. You may say this is basic for all salesmen working with any market there is. It can be lifesaving to any type of enterprise that needs a salvaging while it is basic.

This is when you dont need to approach anymore and tell them what you want them to do. If you perfect this skill of creating in them a need to buy that thing you’re selling, they’re going to buy it and they will buy it from you. Provided that they find someone they’re comfortable with such an option, these times are difficult but a few people are willing to stretch out their budgets for a little luxury. Dont forget that clients just need the exact person to make them want to purchase. These successful salesmen usually are associates who just happened to be salesmen and vice versa.