What Is Sales Recruitment And Who Conducts It

Recruitment activities are sometimes conducted by the organization itself, or it can be outsourced to an external agency that specializes in sourcing and screening candidates.

The recruitment industry operates through four main types of media: (i) employment agencies, (ii) “head hunters”, usually for executive level sales recruitment roles, (iii) in-house recruitment, usually via an internal Human Resources department, and (iv) passive candidate research firms.

The stages involved in sales recruitment can vary depending on the needs of the organization and the type of sales role in question. Generally, recruitment for most types of jobs involves several steps and includes sourcing candidates by advertising or “head hunting”, followed by screening and selecting candidates using tests and interviews.

Agency Types

There are four main types of agencies who conduct recruitment, with some agencies specializing in certain job markets, for example sales recruitment or hospitality recruitment or secretarial recruitment.

The recruitment agencies are usually paid by the companies wanting to fill a position, and not the candidates.

Traditional Agency

Traditional agencies are also known as employment agencies. Candidates can and do approach them directly, either by responding to an advertised vacancy, or to register onto the agency’s books. Recruitment consultants then work to match their pool of candidates to their clients’ vacant positions.

Those candidates who best meet the selection criteria of the vacancy are short-listed and put forward for an interview with their clients.

Recruitment agencies are usually paid a contingency fee by the client once a recommended candidate accepts a job with the client company.

Typically, the fee is 20% to 30% based on the appointee’s first year base salary and usually comes with some form of guarantee (30 to 90 days is standard). Should the appointee fail to perform or leaves the company during the guarantee period, the agency would normally offer a replacement candidate at no further cost to the client company.

Headhunters

A ‘headhunter’ is a term used to describe a recruiter who seeks out candidates, often when the usual recruitment processes (e.g. advertising through an agency) fails. Headhunters usually have extensive industry experience and source their candidates through their contacts. There are headhunters who specialize in the sales recruitment industry.

However, because headhunters typically charge more than agencies (often more than 30% of the candidate’s annual compensation), they are usually employed to fill more senior sales management and executive level sales roles.

In-house Recruitment

Larger employers often will undertake their own in-house sales recruitment, usually through their human resources (HR) department. In-house HR staff either (i) co-ordinate external recruitment agencies who have been commissioned to find staff for the company, or (ii) conduct the end-to-end recruitment processes themselves, from advertising through to interviewing and hiring.

Passive Candidate Research Firms / Sourcing Firms

These firms conduct research to identify potential candidates and generate information about them. Often these research firms uncover candidates that cannot be found using other, more traditional methods. These firms usually charge a per hour fee or by candidate lead.

What is a High Yield Investment Program ( HYIP )

A high yield investment program (or HYIP) is one of the most interesting investments out there. However, like a number of investment opportunities, it has been the target of a number of scams.

The simple version is that it is an investment method that offers a high rate of returns with some risk. The investor can invest small amounts into a HYIP, which can, if it does well, yields a higher-than-normal rate of return, which you can then cash out or re-invest. While investing, you can discuss how the investments are doing and find out about scams on websites called monitors, which keep an eye on how HYIPs do.

The slightly more interesting version is that an investor sets up an account with an HYIP, and then invests a certain amount of money into the HYIP, which can be for either very small amounts or for large amounts, depending on how much you want to invest. You decide when to pull out, and then what to do with the funds.

However, be advised that it is an investment and carries with it all the risks of an investment. As such, there is the real possibility of losing the money that you invest, for all the usual reasons. Dont invest more than you can lose, and thoroughly check out the investment before giving the HYIP a single cent, just as you would any other potential investment. And be aware that, just like other investment, there are some HYIPs that are scams.

Using an HYIP as a scam is abetted by a number of factors. The first is the mystique of investing; too many people jump into investing without really bothering how it works, and hoping to get something big for something little. There is also that it relies on e-gold, which, although it has a number of advantages, but transfers cant be reversed; unlike a credit card, if a transaction goes wrong, you cant get the money back. The last is that it looks like just another HYIP, and can therefore fool most people into putting money into it, which then disappears.

Another part of the problem is that they can be easily be used for ponzi schemes, either fueling one or being the bottom layer of one. Just be watch out for very-well performing HYIP, including those with an outrageously high rate of returns, and trust the monitor sites.

Although it can be a great opportunity, you need to go into it with your eyes open. If you find a scam, then report it to the nearest Treasury office or monitor website. If you dont, then you may have just found the way to an early retirement.

Packaging Your Product For Major Retail Success

It is absolutely vital that you spend the time and effort developing effective packaging. Packaging can be the difference between a sale and a buyer walking away. There are so many amazing product concepts that just don’t get realized by Major Retailers because of packaging that isn’t working for the product inside.

If you put yourself in Buyers shoes an think about your own shopping habits, packaging is the first thing a customer sees when entering into a store or looking online. If the packaging isnt attractive or clear, customers wont be interested and therefore won’t buy – its as simple as that. Understandably, this makes spending time on packaging essential to Major Retail success.

But how do you know if you are on the right track with packaging your product?

Here’s three great questions to ask yourself and really think about when preparing your product for Major Retail success:

1. Does my packaging convey a clear message of what the product is or does?

If someone picked up your product in its current packaging would they know immediately what it was and what it does? If not, then you know you have a problem. You’ve got to make sure that your message is clearly conveyed on your packaging. Many people decide within a few seconds as to whether they want to buy your product or not, so it is vital that you display a clear visual experience for the customer as to what the product is and how it can help them.

2. Does the packaging look good? Is it appealing?

You might think that you’ve created the most awesome packaging ever, but if no one else agrees, then bam, you have another problem. Your packaging must be attractive, concise and enticing. How do you know that you are on the right track? Ask people! Ask your friends, family, colleagues, people on the street ask anyone who can give you an honest answer. Tell them you need the truth, not a compliment. Youd be amazed at how brutally honest people can be!

3. Is the package size comparable with its competition?

If you go to a store and see that your competitors’ packaging is 3 times smaller than yours, then you know you have a problem. Make sure your product aligns with how much space a buyer has to work with. There is a reason why buyers chose to layout their space in a store in a particular way – they are allotted limited space for their category or categories. So pay attention and be respectful for how much room a buyer has to work with. If they love your product but can’t fit it in, you’re just hurting your own sales.

If you know you have a problem, or even if you are not 100% convinced that you are on the right track with packaging, then don’t be shy and get some help! Look for a company or packaging expert that specializes in product packaging for your product type. Working with an experienced packaging expert can save a tremendous amount of time, money and headache!

At the end of the day, the more energy and time you put into having the best packaging the better. So take the time to prepare your packaging and you will be on your way to Major Retail success!

Visit Design your own for more free advice and information.

What Are Silk Business Cards

Your business card is extremely important, because it is part of the equation when potential clients form their first impression of you and your company. Therefore, a high-quality, professionally-printed card is critical. This is not an area for self-service; always hire a reputable printing company to produce your business cards.

Top-notch business card printers typically offer a variety of cardstocks to choose from. One such cardstock option at the high end of the quality scale is silk, sometimes referred to as silk-satin. This is one of the classiest and most elegant cardstocks you will ever see.

Silk Lamination

First and foremost, lets talk about what exactly the silk is comprised of. The silky coating is accomplished via silk-lamination, typically on 10pt or 15pt cardstock. This laminate coating is completely unnoticeable and invisible unless you try to tear the card. If you try and rip a silk business card, you will see the ultra-thin, transparent layer of silk-laminate peel away from the card.

It is this lamination which gives silk business cards their uniqueness. For one, it makes the cards more durable. The laminate coating makes the cards a little more difficult to tear, and helps minimize the possibility of corners and edges getting frayed.

Additionally, the silk lamination is completely writeable, meaning you can write on the card with pens, pencils, and markers with ease. This is a nice feature and is something that is not possible with glossy business cards. This attribute works well for jotting down appointments, so it is particularly appropriate for doctors, dentists, attorneys, or similar professionals.

No-Gloss Elegance

Another key attribute of silk cards is that they are non-glossy, which eliminates the common inconveniences associated with glossy business cards such as fingerprinting, streaks, smudges, and the cards sticking together.

Glossy business cards are coated with a varnish-like substance known as glossy UV (ultra-violet), which is completely different from the lamination associated with silk business cards. It is this glossy varnish that creates the aforementioned inconveniences. Conversely, non-shiny silk lamination eliminates these types of problems.

Additionally, the non-shiny look is more upscale and elegant. Many people correctly perceive glossy UV business cards to be a relatively low end business card product. The non-shiny look seems to be in these days, which positively influences peoples perception of quality.

Enhancements

Finally, the durability and composition of the silk cardstock make it the best choice for business card enhancement features like spot UV, embossing, and foil stamping.

Spot UV business cards in particular offer a unique look, as the areas treated with the spot UV are slightly raised and shiny compared to the non-shiny silk cardstock. Thus, the treated areas jump off the page and provide a striking visual impact. It would not be possible to produce spot UV business cards on an inherently glossy cardstock.

Embossing also works better on silk business cards. Embossing is the process of raising certain design elements by virtue of them getting pushed through from the backside. The net effect is similar to the account number on a standard credit card, where the numbers are raised on the front and recessed on the back. As you can probably guess, embossing is a delicate process that puts much stress on the cardstock, and thus is a more appropriate enhancement feature for durable business cards like silk.

Summary

To sum it all up, silk business cards are laminated, durable, writable, non-glossy, and support enhancement features. Outside of metal business cards or plastic business cards, silk cards are generally considered the highest-end business cardstock in the market today. They have an elegant look and feel, and do not have the same inconveniences as glossy business cards.

Solar Energy in Spain

Solar Energy in Spain

Spain is forging ahead with plans to build concentrating solar power plants, establishing the country and Spanish companies as world leaders in the emerging field. At the same time, the number of installed photovoltaic systems is growing exponentially, and researchers continue to explore new ways to promote and improve solar power.

This is the seventh in an eight-part series highlighting new technologies in Spain and is produced by Technology Review, Inc.s custom-publishing division in partnership with the Trade Commission of Spain.

From the road to the Solcar solar plant outside Seville, drivers can see what appear to be glowing white rays emanating from a tower, piercing the dry air, and alighting upon the upturned faces of the tilted mirror panels below.

Appearances, though, are deceiving: those upturned mirrors are actually tracking the sun and radiating its energy onto a blindingly white square at the top of the tower, creating the equivalent of the power of 600 suns. That power is used to vaporize water into steam to power a turbine.

This tower plant uses concentrating solar technology with a central receiver. Its the first commercial central-receiver system in the world.

Spanish companies and research centers are taking the lead in the recent revival of concentrating solar power (CSP), a type of solar thermal power; expanses of mirrors are being assembled around the country. At the same time, Spanish companies are investing in huge photovoltaic (PV) fields, as companies dramatically increase production of PV panels and investigate the next generation of this technology.

Spain is already fourth in the world in its use of solar power, and second in Europe, with more than 120 megawatts in about 8,300 installations. Within only the past 10 years, the number of companies working in solar energy has leapt from a couple of dozen to a few hundred.

Power from the Suns Heat

Southern Spain, a region known the world over for its abundant sun and scarce rain, provides an ideal landscape for solar thermalpower. The tower outside Seville, built and operated by Solcar, an Abengoa company, is the first of a number of solar thermal plants and will provide about 10 megawatts of power.

The company Sener is completing Andasol 1, the first parabolic trough plant in Europea 50-megawatt system outside Granada that will begin operation in the summer of 2008.

Unlike photovoltaic panels, which harness the movement of electrons between layers of a solar cell when the sun strikes the material, solar thermal power works by utilizing the heat of the sun. CSP has until recently cost nearly twice as much as traditional naturalgas or coal power plants, and it is effective only on a large scale.

“You need a very large budget to set up a concentrated solar power system,” says Eduardo Zarza, director of concentrating solar research at the Solar Platform of Almera (PSA in Spanish), a research, development, and testing center.