How To Use Hr Scorecard For Publishing Industry

Evaluation of human resource performance has become one of the most popular recent trends in business performance assessment. Balanced scorecard is widely used to optimize performance and evaluate efficiency of human resource departments, especially in huge transnational companies and corporations. Business owners came to understand that human resources are worth to invest in, as such investments proved to be the most effective in the long term. One should not underestimate the power of human resources, and the recent financial crisis is the best proof that efficient and dedicated personnel can help company solve problems and even perform better in post crisis economy.

HR scorecard for publishing industry is gaining popularity. There is a tough competition in the market of both online and offline media. Thats why efficient use of human resources is a precondition for success. Publishing business is not an exception here.

Perhaps, the right choice of key performance indicators for HR scorecard in publishing business is the most important stage of BSC implementation. It is very important to find critical success factors for an effective HR policy. Publishing business has its own peculiar features, business environment and specific nature. It should be taken into account when creating key performance indicators in all categories of balanced scorecard.

Lets review a couple of indicators that might be very helpful in assessment of HR efficiency for publishing industry.

Average equipment cost per employee. Such an indicator is truly considered to be very representative. Personnel uses various equipment in publishing business, like printing machines, powerful computers etc. Inefficient use of equipment may result in huge expanses. In order to optimize production expenses per employee, it might be very helpful to keep track on this KPI. On the one hand, an employee should get everything he or she needs to fulfill duties. On the other hand the company should not overpay. Based on the evaluation results, human resource managers may think of the ways to optimize expenses by forming teams of the right size, allocating the right amount of resources, office space and equipment. Employees may share the same equipment without feeling uncomfortable which will decrease average equipment cost per employee, and thus the company may save money which can be used, for example, for training or personnel coaching.

New hire turnover during the first 12 months. Publishing business involves advanced knowledge and experience in working with specialized equipment. Thats why if a company hires and educates new employees it sometimes spends a great amount of money. If the new employee eventually leave the company having worked less than 12 month, the company is more likely to suffer losses. It is very important to create suitable working conditions for freshly hired personnel, so that newcomers can use obtained knowledge to benefit the company. New higher turnover is a very indicative measure that directly evaluates efficiency of human resource department. Logical leap, the lower turnover is, the better for the company.

Finally, it should be mentioned that when evaluating HR performance one needs to keep balance between interests of personnel goals of the company.

Motor Trend 2012 Car Of The Year Features Premium Audio System By Panasonic Automotive Systems Compa

DETROIT The Fender Premium Audio System in Volkswagen vehicles has received universal rave reviews from auto columnists and critics after its debut. The new audio system helped to make the all-new 2012 Passat the Motor Trend 2012 Car of the Year.
VW’s new Fender premium audio system is among the standard features on all Passat VR6s, according to Motor Trend. With crisp, clean sound biased toward the front of the interior to best replicate a live concert, this hi-fi is the best you’ll find in a non-luxury car, and one of the best overall.
VWvortex expressed the same level of excitement about the new system: It is one of the best OEM systems out there. 400 watts of total power feed dual voice coil front 6.5-inch front mids with tweeters mounted in the a-pillars up high. The rear passengers also have four speakers in back and bass comes through clean and crisp via a 9″ subwoofer and enclosure mounted under the rear deck. This is a sound system worth upgrading to and sounds really fantastic.
Its loud, proud, and never muddy, echoed MotorAuthority.
Dynamite. Outstanding, said Mark Phelan, automotive columnist at the Detroit Free Press. It makes you wonder why nobody asked Fender to craft a car audio system before.
And CNET Reviews gushed, Most impressive is the Fender audio system, standard on the SEL trim Passat, which we find is the best system available in the segment We were blown away by its ability to expose all the tones produced by plucking a single guitar string.
In addition to the Passat, the nine-speaker killer sound system, developed jointly with Panasonic, also can be found on the 2012 Volkswagen Jetta and Beetle model lines. So impressed with the Fender Premium Audio System, CNET named Fender Premium Audio the factory car audio of the year.
The Fender Premium Audio System is the product of three years of research and was developed hand-in-hand with the Volkswagen vehicle design team, resulting in a nine-speaker, 400-watt system that delivers uncompromised clarity regardless of volume, with a unique Fender sound.
The speakers have been uniquely designed and feature proprietary Panasonic technology to reproduce the individual elements of the Fender sound.
Panasonic and Fender engineers worked painstakingly to uniquely tune the system for each individual vehicles interior, customizing the sound and allowing VWs customers to experience the raw emotion of a live performance each time they drive their vehicle.
About Fender Musical Instruments Corporation:
Fender is the number one U.S. guitar and amplifier brand and a name that is synonymous with rock n roll. With an illustrious history dating back to 1946, Fender has touched and transformed music worldwide and in nearly every genre: rock nroll, country and western, jazz, rhythm and blues, and many more. Everyone from enthusiasts and beginners to the worlds most acclaimed artists and performers has used Fender instruments and amplifiers, in the process making the company not only a revered music industry name, but also a cultural icon. For more information, visit
About Panasonic Automotive Systems Company of America:
Based in Peachtree City, Ga., and with Detroit-area operations located in Southfield, Mich., Panasonic Automotive Systems Company of America is a division company of Secaucus, New Jersey-based Panasonic Corporation of North America, the principal North American subsidiary of Panasonic Corporation. (NYSE: PC) of Osaka, Japan, one of the world’s leading developers and producers of innovative digital and other electronic products for consumer, business and industrial use. Panasonic Automotive Systems Company of America also acts as the North American operating company of Panasonics Automotive Systems Company, which coordinates global automotive industry systems and components operations. For more information about Panasonic, visit

What The Sugar Industry And Fda Dont Want You To Know! – Miracle Fruit.

Article Written by Mr Steven Havill Sr (SEO Expert and Specialist) A client of the

Miraculin or Miracle Fruit has the potential to wipe out sugar related diabetes, not by sweetening food but by changing the way our taste buds interpret food.

Imagine eating the sweetest fruits out of the season, or enjoying healthy unsweetened dark chocolate that tastes like the finest milk chocolate from Holland, and doing it without adding a single calorie or grain of sweetener. Yes, this is possible and has been for decades.

Didn’t you know?

For the last 50 years, our society has been pounded with the evils of

smoking, drinking, eating red meat, and that we should cut as much salt and fat from our diets as possible. Under the guise of healthy living, we are being programmed to replace our intake of butter with margarine or red meat with soy alternatives. This brings me to my point. We are being sold a bill of goods and any questioning is quickly muffled by the industries who control our food. We are told to eat this or that instead of that or this, but only if it is beneficial to the industry promoting it.

One such industry is the sugar industry also known as BIG SUGAR!

There are very few things in life that are as good yet so harmful to you as refined white sugar. Sugar is by far the largest worldwide addiction that is openly protected by the FDA. White refined sugar is not a food. It is a chemical. It is an addictive drug. Yes, that’s right, an addictive drug and when you remove it from your diet you can experience withdrawal symptoms. Refined sugar is used in everything from bread to fruit juice. Fruit juice! No way, they use fructose in fruit juice.

So called “Natural Sweeteners”;

If you consider fructose a safe, natural sugar, think again. You’ve been had by one of the biggest nutritional bait-and-switch ploys in years. Fructose does not come from fruit, it IS refined sugar! High fructose consumption has been fingered as a causative factor in heart disease. It raises blood levels of cholesterol and another type of fat, triglyceride. It makes blood cells more prone to clotting, and it may also accelerate the aging process. So the next time you see a commercial touting the virtues of Fructose as the actor sucks on her popsicle… know that they are lying to you.

Even though there are healthier natural alternatives, BIG SUGAR continues to protect their interests in much the same way big tobacco has for decades. They own both the sugar and sugar replacement markets which meant that getting other, healthier alternatives are slim at best and getting these truths nonexistent.

Artificial Sweeteners;

Artificial replacements are known to have carcinogens. They cause CANCER and the companies making them know it. They have been rebranded constantly to keep consumers from understanding the true hazards of ingesting such products. Imagine renaming a product, changing the color of the box and calling it healthy! Such artificial sweeteners are; Acesulfame potassium Nutrinova, E950 (FDA Approved 1988), Alitame Pfizer (Pending FDA Approval), Aspartame NutraSweet, E951 (FDA Approved 1981), Salt of aspartame-acesulfame Twinsweet, E962, Cyclamate Abbott, E952 (FDA Banned 1969, pending re-approval), Dulcin (FDA Banned 1950) Glucin, Neohesperidin dihydrochalcone E959, Neotame, NutraSweet (FDA Approved 2002), P-4000 (FDA Banned 1950), Saccharin E954 (FDA Approved 1958), Sucralose Kaltame, Splenda, Tate & Lyle, E955 (FDA Approved 1998)

Natural Sweeteners that truly are healthy (honestly!);

Naturalists and foodies are just now starting to expound the virtues of natural sugar alternatives such as stevia, mannitol, glycerol and the primary subject of this article miraculin. Miraculin is a glycoprotein extracted from the miracle berry or miracle fruit plant, a shrub native to West Africa (Synsepalum dulcificum or Richadella dulcifica). Rather than acting as a sweetening agent, miraculin changes the way our taste buds interpret flavors. It makes sour limes and lemons taste like lemon aide. It makes healthy unsweetened dark chocolate taste like fine milk chocolate. And it does all of this without adding a single calorie or grain of sweetener.

The ad read; Are you diabetic? Would you like to eat chocolate cake again? How about a chocolate cake with no sugar that tastes like the most decadent brownie you’ve ever tasted? Are you overweight? Would you like to eat fruit that tastes like candy, instead of candy that is killing you?

YES! Of course I would, while thinking to myself that this has to be a con. After hearing all the hype about Miracle fruit I started researching this so-called miracle plant. I was going to get to the bottom of this thing and find out for myself. I was amazed at what I found out, and it prompted me to purchase a package of miraculin tablets. These are freeze dried miracle fruit berries with a little corn starch added to hold the tablets together. They are all natural and won’t interact with any medicines negatively. I started looking for a place to buy some miraculin and found a site ( that offered lightning fast shipping. I placed my order and for $15, I received 10 tablets in about 2 days (yes they shipped lightning fast just as they had promised), and I was ready to give it a try.

Keep in mind that I myself am a sweetaholic and I crave sugar. I drink my coffee sweetened and have become addicted to flavored (artificial) creamers. I do love fruit, however, getting good naturally ripened and sweet fruit is next to impossible these days. With that said, for my test I got a melon that was not very sweet, out of season and the flavor was, well… blah! Imagine biting into a piece of candle wax with a dash of sugar on it.

After chewing on the miracle berry tablet and rolling it around in my mouth for a minute or two (as directed), I took a bite of my blah melon. OH MY GOODNESS! It was like I’d never eaten a cateloupe before. Is this what God intended fruit to taste like? I can’t wait to try a miracle fruit berry now. I’ve read that they are twice as potent as the tablets and are the purest way to really exploit the power of miraculin.

A little about my research on Miracle Fruit;

The Miracle Fruit was first discovered and brought attention to by the western world by explorer Chevalier des Marchais during a 1725 excursion of West Africa
when he became aware that local tribes in West Africa were using this berry to add flavour and appetise their otherwise bland foods. Then In the 60’s
and the 70’s an Entreupreuner Named Robert Harvey who had studied this amazing berry after Des Marchais’s discoveries managed to raise tens of millions of dollars to create an all natural alternative to sugar using the Miracle Fruit.
He sucessfully managed to synthesize the active ingredient inside the berry the natural protein known as Miraculin.

He began making Miracle Fruit Tablets because as like most Tropical Plants the fruits on the plant have a very short shelf life which is the reason many Fruits from the Tropics do not make it to the Western world.

Diabetics were going crazy for them and kids were choosing miracle fruit popsicles over popsicles with artificial sweeteners by an enourmous margin. This is when other Corporations became interested and Robet Harvey was turning down offers for billions of dollars as Miraculin looked like it was poised and ready to become an all natural alternative to Sugar. Just as the berry was about to launch Harveys office was raided by industrial spies, His files and research was stolen, he got into high speed car chases in the middle of the night and people were following him. Not long after In 1974 Robert Harvey Recieved a letter from the FDA saying the miracle berry products are not allowed into the market in any form what soever which led him to shutting down his entire operation.

The Laws from the FDA regarding miracle fruit are quite uncertain and suspicious. Many inquiries have been made regarding miracle fruit. Thier stance is that they consider miracle fruit as a food additive. Miraculin cannot be used as a food additive, effectively locking it out of the food chain. However, the fresh berry itself can be used legally and this is regulated by the USDA. Unfortunately the USDA seems to be stuck in a regulatory limbo.

This amazing berry is great for your health, yet it is not legalised to be in commercial food and drink products although legal to be sold on the internet in its natural forms.

How could anyone at the FDA not promote something so pure, so good and so potentially life changing is beyond me. And worse still is the fact that they are determined to keep anyone from enjoying the benefits of this miracle fruit. Have they actually tried it? I’d have to think not, but then they also want to ban Vitamin C at the request of BIG Pharma! Who BTW, also have a vested interest in BIG SUGAR, reference “Artificial Sweeteners” above.

The Basics Of Franchising A Business

A study of the most successful businesses in town will show that these are franchised businesses. It means the business has been market tested, developed and handed to the owners or franchise holders in a silver platter.

Franchising is a business concept and strategy that has been practiced by basically all the successful businessmen in the world. What separates these businessmen from the ordinary mortals is the way they can recognize a product that will be a hit with the masses.

A business venture is established by its owner with the view of making profit the soonest possible time. No matter what businessmen say about their businesses being pro poor or pro humanity, business is really all abut money and it is its top priority. No one would invest in a business without expecting to earn profits as a result.

The easiest way to ensure profits is to focus on your customers, their wants, their needs, how to satisfy them, how to keep them coming back and how to make them yearn for your product so that your business will grow big.

Getting customers to buy your products is the job of sales and marketing. A good marketing strategy can create a need even when there is none. It means that with a good promotional concept, clients would flock to your products and buy them even if they already have plenty of these products or they do not need these products.

However, once you get the customers to buy your products, your products must be of good quality so they will become satisfied and will not regret buying your product. This way, they will make repeat purchases and you will have repeat customers. The challenge for the businessman now is how to keep their customers.

These concepts of how to get customers to buy your products, how to keep them satisfied and how to keep them coming back for more are the main concepts that are embodied in a good franchising strategy.

The Franchising strategy has been applied to all kinds of businesses from food, retail, internet, beauty salons to distribution services. A person who wants to get a franchise would have no trouble choosing from the variety of businesses that have already been franchised. Just make sure that the important concepts of a business are taken into consideration by the franchise system you have chosen.

Before choosing a franchise system, make sure you are familiar with the product or services being franchised or you have seen how it is being implemented. Observe how the franchises are doing and if possible, do some research on their viability. This way, you will not be shortchanged and you will get what you paid for.

Global Business Management At Centennial College

Business has evolved across cultures and nations to international relations and multinational businesses, seeking growth and target audiences for their products and services. With the importance placed on efficient operations, ethical and responsible functions across all business activities, and sustainable development, many companies look for opportunities around the world for better resources to shape their businesses. Global business management is about maintaining company operations in a strategic view with the world resources in mind.

Anyone interested in making a good change and positive impact on your country”s and the world”s economies can study the Global Business Management (2880) program at Centennial College in Toronto, Canada. This business management Canada curriculum examines international business practices with a global business operations management outlook. Professionals and undergrads in business can expand their knowledge and open other paths in their career through this graduate certificate program.

What will students learn in the two-year Global Business Management curriculum:

Allocate resources efficiently to improve productivity and obtain reasonable results

Diversify to other markets, including international markets, to gain new customers, product development, and Improve supply chain management by analyzing make-or-buy decisions, improving operations using an activity-based cost system, and recognizing cost behaviour patterns to forecast costs and profit levels.

Use facts and data to substantiate strategic decisions and corporate plans.

Critical thinking skills in maintaining a company objectives through the use of budgets, balance scorecards, International trade concepts such as sourcing, purchasing, and product allocation and specific examples of the policies in foreign direct investments.

Business implications of the political, economic, and legal systems of a country, including risks, benefits, and ethical concerns

Functions of the foreign exchange market and the minimizing the foreign exchange risks

Market entry strategies, positioning a company competitively in a large scale, using a foreign market selection model

Global marketing and research and development strategies, including distribution, promotion, product, and price considerations in new markets

Understanding mergers and acquisitions and outsourcing as it impacts a company”s human resources on a global scale

As a graduate student, you will learn about project management fundamentals. This will help in managing the priorities and stress that accompanies this field. Students will create a project plan in a realistic project, collaborating with a diverse team of students to achieve the same goals. Furthermore, students can complete an International Business Plan in their final semester as a capstone course in their business management program. Students will apply a systematic approach to solve problems by describing the venture”s mission and goals, products, industry growth patterns, internal and external factors, cost versus benefits, and operations in international markets.

Centennial”s Global Business Management program provides a stepping stone to a master”s education in business and a fulfilling start of a career in operations of today”s big businesses. The business management course salutes its graduates for completing an intensive amount of courses within two years. International students can apply for work permits up to three years upon graduation. Graduates can expect careers in different disciplines in business with an edge to work with the international community and possibly travel and stay abroad. Possibilities are endless with international level; positions in advertising, brand management, human resources, operations, supply chain management, and foreign exchange trading. Multinational companies and e-commerce business are potential employers, as well as government agencies.