The Systematic Approach To Formulating Your Business Strategy

If you find the prospect of crafting a Business strategy over aweing – you are not the only one. The truth is that many Business entrepreneurs don’t really see the need. Nevertheless the is that most successful businesses have well defined business strategies.

A robust business strategy can mean the difference between a lucrative business and you working 60 to 80 hours a week all year long – and not making enough to make ends meet

On the other hand, many high performing entrepreneurs who have a business strategy are not married to their business and make piles of money – and they usually attribute their fortune to having a strategic plan which guides their business.

Your Business Strategy determines the focus, vision and aims for your whole company. A written business strategy will help guide, but not dictate, your day-to-day operations. Defining, sharing and communicating your business strategy influences and guides operational decisions.

So what is the process for preparing your business strategy?

1. Define your business vision. In your perfect world, just what your business look like What markets would you seek to dominate?

2. Decide your company’s core operating values? You are looking for the core beliefs and values that you wish your company to be known for. Once your key values are clear they form your guiding principles. In other words, why are you in business and how do you do business?

3. Strategy concerns long-term plans. Your strategic is based on the over arching objectives that will help you get from where you are now, to where you want to be.

4. Medium Term Planning. Strategy is about the large scale – long time scale. You need to include elements to guide your day to day, short-term performance. Remember to be “SMART” when setting your annual goals SMART stands for Specific, Measurable, Attainable, Relevant and Timely. As with any plan you need to define the tasks, who by and when. Figure out what resources you’ve already got, and what resources you need to get you past any barriers. And then create an action plan that clearly lays out how you will achieve your goals. Consulting with your staff will deliver much richer solutions.

5. It is important that you carefully monitor progress on your strategy and plans. Develop a set of milestones. Don’t underestimate the importance of this step. Being able to communicate progress to all stakeholders: investors, shareholders, partners, staff, customers and your local community is immensely powerful.

6. Communicate your strategy and plan. The short-term plan from your strategy creates the momentum and direction for your day to day activities.

7. Walk the Talk. Now that you have the roadmap, it’s time to begin the journey.

8. Make sure you know exactly how you are doing on a day by day basis. Create a dashboard to report on your key performance indicators.Prompt corrective action is often more important that the plan itself.

9. Follow the same cycle next year. (Dream, Plan, Act, Check).

Building a robust, realistic and achievable business strategy is not easy. It requires commitment, effort and discipline. Yet the rewards are obvious. Juat about every successful business has an active, documented business strategy.

Marketing Management Process

Marketing Management is a business discipline which is focused on the practical application of marketing techniques and the management of a firms marketing resources and activities.

Marketing trend is the most of the business units make the production in the anticipation of demand. In these circumstances, if the insist dose not takes place according to the expectations in the fixed period, and then individual efforts are to be made for this. It is clear that the extent to which the sale is more to that extent the working capital cycle will also be speedy and the profitability of the unit also increases. In short, the power of the business unit and long life depend on the sales. In the same way the employment opportunity arises due to growth of the business.

The activity of entire useful services necessary for the business activities increases and as a result the economic development of the country also becomes possible. Thus, the sales activity has a special importance. In the developed countries about 50% and in developing countries about 20 to 40% of employed personals are engaged in marketing activity. So, it is necessary to put special weight age on the marketing management process.

2. Meaning of Marketing Management process: Marketing is not just an advertisement or a process of sales or distribution. Actually, the analysis of market opportunities and formation of marketing strategy are also included in marketing management process.

In a simple definition The process related with the formation of marketing strategy and implementation means marketing management process.

As said by Philip kilter, the marketing process consists of marketing opportunities, researching and selecting target markets designing marketing strategies, planning marketing programmes and organizing, implementing and controlling the market efforts.

Marketing Management process is a part of business activity related to the sale of profitable products in the targeted market. It includes the analysis of business opportunities, selection of targeted market, formation and effective implementation of the marketing strategy.

3 Stages of marketing management process:

Following stages are included in the marketing management process:

[1] Examine marketing opportunities.
[2] Searching and selecting target markets and audience.
[3] Formation of marketing strategy.
[4] Preparation of marketing programme
[5] Implementing and controlling the marketing efforts

Provocative And Stylish Latex Clothes

Latex clothes are made of a material latex which is known for its smooth, gloss and shiny look. Wear latex clothes and no doubt you will become the centre of attraction in any party. So grab some latex clothes and show your style statement and the sexy side of yours.

You have loads of options available in latex clothes you have thousands of patterns, colors and designs. The best part is that latex clothes suits almost all the body types for people who are a bit healthy can look slim at the same time flaunt your curves. You have hoods, jumpsuits, skirts, boots, cat suits, pants, shirts and short dresses available that can suit all the occasions.

You also have a huge range of swim wear clothes and beach wear clothes in latex material. You have bikinis, one piece swim suit, two piece swimsuits, bikinis, and tankinis and may more. You can find stunning shades and bold colors which will instantly grab all the eyeballs to the person who is wearing.

Latex clothes are also, perfect for clubs and all the evening parties. Wear latex clothes and look stunningly pretty and hot. Latex clothes are also great fetish items for modern generation.

Latex cat suits are very popular these days as they look glamorous and sexy. Both the genders can wear latex clothes. However, mostly women prefer wearing latex clothes. These are worn by the ladies from a sexual and fetish point of view. You also get latex jackets which look very stylish.

If you want to look unique and want to look like a glam doll then you must have latex clothes. Usually these dresses are preferred during winter season as they keep the body warm and at the same time make you look stylish and stunning.

Latex clothes are a must and should have item in any womens wardrobe. If you do not have one, time to buy one. You dont have to waste time by going out and looking for Latex Clothes rather you can order from the comfort of your home through online.

The Law Of Attraction For Business – 5 Top Tips For Entrepreneurs

Building a business is a fantastic and challenging experience. You can wake up exhilarated to begin your day and go to bed feeling overwhelmed and frustrated. The key to success is to maintain a positive, yes you can do it, mindset.

Easier said than done, right? Here are 5 keys to help you create and sustain a positive mindset so you attain the success you desire.

1. Surround yourself with successful and positive people. The influence people have over our own personal energy is amazing. Moods and attitudes are so easily spread – think about how much of a difference a simple smile from a stranger can make for your day and then magnify it 1000 times to demonstrate the power of positive and successful friends, family and associates. When you have people around you who inspire you, believe in you and want you to succeed, there’s no room for doubts and even when they creep up, they’re quickly swept away.

2. Create a mantra or an affirmation. Repeating positive affirmations has been shown to get people through tough times and to actually help them truly believe what they’re saying.

For example, “I am building a powerful and profitable business.” Many of the most esteemed business professionals have used the same affirmation strategy to attain their success. To find the right affirmations for you, consider writing a quick list of your doubts, insecurities and complaints. These can then be quickly turned into affirmations.

For example, if you write that you’re always feeling disorganized then your affirmation would be, “I am organized and in control.” Repeat your affirmations several times a day and feel the power of positive thinking.

3. Capture negative thoughts. We all have negative thoughts from time to time, however, negative thoughts and emotions can derail us and prevent us from achieving all we desire. Of course catching those negative thoughts takes practice and persistence. When you find yourself thinking negative thoughts or having negative emotions, find a trigger to turn them around. The affirmations mentioned above are a great way to turn the negative into the positive. You can also find quick pick me ups like a favorite song, a walk outside in the fresh air, or some exercise to help improve your mood.

4. Set goals/intentions and then be willing to let it go. The law of attraction says that we attract what we focus on the most. However, desperation, needing your business to be a success, sends mixed messages and a lot of negativity into the universe. Set your goals and intentions and then let them go. A certain amount of faith in yourself and in the power of attraction is necessary. Give it a try.

5. Be grateful. Gratitude is perhaps the single most powerful and positive tool for success. When you’re grateful for all of the wonderful things and people in your life the challenges you face seem significantly less important and are more easily dealt with.

Consider keeping a gratitude journal and make a practice of entering into it daily. That way, when you’re facing challenges a quick peek at all the amazing things in your life will make you feel as if you can tackle anything. Additionally, an attitude of gratitude helps you maintain a positive perspective and to face challenges as opportunities rather than obstacles.

Success is within your reach and with the right attitude you can accomplish anything you set your sights on. Embrace these five powerful mind success strategies and you’ll build a better business and live a happier, more satisfying life.

Email Marketing Conclusion

Having your own website to promote your affiliate products is a good option. But it is not necessary. There are many methods available that can be used to do your affiliate marketing business. The list is long, but the most important methods are email marketing, writing articles to e-groups, joining online discussions etc. Let us discuss some important methods that can be used to promote your affiliate products without having your own website.

Email Marketing

In this method you can promote your affiliate links and you do not need your own website. People can click on your affiliate links present in your emails and can go directly to the merchant website to purchase the products.

Your email should contain the introduction about the product you are promoting and your affiliate links. Try to make your emails interesting and brief.

Try to expand your contact list. Use as many methods as you can to grab the email addresses of new people. Use online forums, chat forums etc to make new friends. Your email list must contain a few hundred contacts, at least. But do not spam. Do not send emails to the people who do not know about you or who do not want to receive your emails. Otherwise they will just block your emails and you will lose your contacts. As I said, your emails should be interesting to get the readers attention.

Offline Promotion

You can use the offline methods of promotion, like the classified ads, flyers etc. The best choice is the classified ads because its exposure is largest.

Writing free e-books

It is similar to email marketing. But in this method you will write the informative and interesting e-books and will send to the people via their email address. These e-books should be easy to read and helpful for their readers. The topics should be related to your affiliate products so that you can recommend the products in the body of e-books. Alternatively you can add a brief note about your affiliate products and affiliate links for promotion. If the readers like your e-book, they may visit the merchant website and make a purchase.

Writing in Forums

Search for some forums, at least three, that are related to your product and have high page rank. Register on these forums and start some discussion in the forum where maximum people are involved. Just post your questions there or answer some questions of other members. But do not add any promotion text in the body of your posts. You are allowed to put your signature at the end of your post. Here you can write your name and your affiliate links.

When you become an active member of this forum then you may get some traffic from these forums to your merchant website through your affiliate links. This will ultimately result in more sales of the products you are promoting.

Writing Articles

You can write articles and publish them in the free article directories. You can embed your affiliate links in the text of your articles. If your articles are well formatted, informative and the article directory has large traffic then you can expect some good traffic to your affiliate links. And you know that more traffic on your affiliate links will result in more sales through your affiliate links.

Conclusion

The use of a website to promote your affiliate products is a good idea but it is not necessary. You can use the alternate methods to promote your affiliate products and links. The most popular among these methods are email marketing, writing to forums, article writing and offline promotion like classified ads. The main idea is that instead of promoting your website you will directly promote your affiliate links and people will directly go to the merchant website by clicking your affiliate links to purchase the products. This way you do not have to pay extra for your website creation and maintenance.